Home Latest Insights | News A Tour of Soulmate Industries – Sub-Saharan Africa’s Largest Indigenous Hair Beauty Brand

A Tour of Soulmate Industries – Sub-Saharan Africa’s Largest Indigenous Hair Beauty Brand

A Tour of Soulmate Industries – Sub-Saharan Africa’s Largest Indigenous Hair Beauty Brand

I spent the day with Soulmate Industries Limited. Soulmate is the largest wholly indigenous hair beauty brand in sub-Saharan Africa. The Founder and CEO, Chief Sir Ndukwe Osogho-Ajala, is our big fellow FUTOite who took his university project in FUTO to build a multi-billion naira empire. To all of us from FUTO, he remains a legend, offering support. When I set up a shop in Nigeria while a student in the Engineering Lab of the Johns Hopkins University, Soulmate was the first client that prepaid for our services.  Today, Soulmate remains a client – and we are very thankful.  I must confess that I have never seen a better industrial microbiology lab in Nigeria to what I saw today – very brilliant young people building this nation. #BelieveInNigeria

Soulmate Industries Limited (RC 204468), commenced production of hair care products on January 8, 1992.  The company, since its inception a little over two decades ago, has diligently pursued technical excellence and produced high quality products that competes favourably with any brand across the globe.  Over the years, Soulmate has invested heavily in research and this investment has assisted us in gaining public recognition as producer of high quality products.


---

Register for Tekedia Mini-MBA (Jun 3 - Sep 2, 2024), and join Prof Ndubuisi Ekekwe and our global faculty; click here.

No posts to display

3 THOUGHTS ON A Tour of Soulmate Industries – Sub-Saharan Africa’s Largest Indigenous Hair Beauty Brand

  1. Good day Prof. We are glad to have you at our facility. The points and insights you gave are still ring in my head. Thanks for representing Nigeria well. We are proud of you.

Post Comment

Please enter your comment!
Please enter your name here