![Selling Shovels is Better [Video]](https://tkcdn.tekedia.com/wp-content/uploads/2019/08/06170208/shovel-768x768.png "Selling Shovels is Better [Video]")
Everyone wants to find gold in that village. They are all digging. But one man is not directly interested in gold exploration. He just opened a hardware store, selling shovels and other items to the mining explorers. Who has a better strategy – the store man or the explorers?
Yes, who is at the edge or center of the Smiling Curve? In this video, I explain why where you OPERATE, in your sector, is more important than the efforts you put.
The images in the video are very poor; I have updated them with clearer ones below. I made the original ones while in an airport; drew them and took photos with my phone.
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Well, there many players in every economic activities, even those we don’t pay much attention to the sizable influence they command.
In a construction site, a Mama Put operator most times make more money than the labourers there, but we don’t include them as key stakeholders in the construction industry, but they remain one of the key people in that space.
What is in short supply in many places is WISDOM, once you can discern correctly, you can easily move away from the rush, creating a new market and another basis of competition.
Even a barren or infertile land can equally become an amusement park, creating a new market while others groan…
“What is in short supply in many places is WISDOM, once you can discern correctly, you can easily move away from the rush, creating a new market and another basis of competition” The legends own the WISDOM. That is how empires of businesses are won.
Thank you for the directness of wisdom; knowing who you are, what to do, why to do it, how to do it, when to do it and where to do it.
Strategic positioning