Mutiu Iyanda
AUTHOR: Mutiu Iyanda
What MTN’s “25 Years of Possibilities” Reveals About Strategic Visual Communication
For branding strategists and corporate communicators, anniversary campaigns present a deceptively difficult challenge. How do you celebrate organisational longevity without producing another predictable timeline...
Reading Osun’s Electoral Signals
As Osun State approaches its August 15, 2026 governorship election, one of the most revealing indicators of the political mood may not be found...
The Biggest Shift in Artificial Intelligence Is Not Technology
Artificial intelligence is often described as a race for smarter algorithms, faster computers, and more powerful models. Yet one of the most significant changes...
Oloolu and Wasilat: How Fear is Communicated and Contested
The controversy surrounding the Oloolu masquerade and Wasilat has become more than a cultural dispute in Ibadan. It has evolved into a national conversation...
What an Old MTN SIM Pack Reveals About New Rules of Brand Communication
When MTN recently shared a picture of one of its earliest Nigerian starter packs on Facebook with the simple caption, "We've come a long...






