Quote from Ndubuisi Ekekwe on March 30, 2021, 10:23 PM

Any skill is sellable these days, as companies look for Chief TekTok Officers.

In a move best described as a "sign of the times," Nerf announced it's hiring for a unique position: Chief TikTok officer. The "CTO" will produce 10 to 12 TikToks per month and must bring "good vibes." The 3-month gig pays mightily at $10,000 per month. Some critics say it's inappropriate to market a product targeted mostly to the under 13 set on a platform that doesn't allow anyone under 13 to join its "full experience." It's a growing trend for brands to hire limited-engagement contractors to create social content. Bud Light announced plans to hire a chief meme officer last August.