Tekedia CollegeBoost welcomes students from University of Ilorin under the First Lady of Kwara state, Amb Dr Mrs. Olufolake Abdulrahman, and  Ajike People Support Centre Scholarship scheme. CollegeBoost, a university student version of Tekedia Institute Mini-MBA, informally integrates into typical school programs, making it possible for students to master the mechanics of business, irrespective of their academic disciplines.

Students, your schools have prepared you already, Tekedia will simply expand your horizons in market systems. Welcome to our Institute.

To learn more about CollegeBoost, click here.

Tekedia CollegeBoost welcomes students from Kwara State University under the First Lady of Kwara state, Amb Dr Mrs. Olufolake Abdulrahman, and  Ajike People Support Centre Scholarship scheme. CollegeBoost, a university student version of Tekedia Institute Mini-MBA, informally integrates into typical school programs, making it possible for students to master the mechanics of business, irrespective of their academic disciplines.

Students, your schools have prepared you already, Tekedia will simply expand your horizons in market systems. Welcome to our Institute.

To learn more about CollegeBoost, click here.

TikTok, the extremely hot short video company, has hit 1 billion monthly active users and in the process validated the core thesis that AI (artificial intelligence) will drive discovery across all domains of markets. You are statistically better if you have 10 million amateurs who make videos than having 1000 movie legends make videos for users.

More than 1 billion people around the world now come to TikTok every month to be entertained as they learn, laugh, or discover something new. We’re honored to be a home for our immensely diverse community of families, small businesses, and creators who transform into our favorite stars.

On pure statistics, the probability of discovering virality is higher in the 10 million creators than in the 1000 makers.  But in the past, it was hard to do because computing resources to parse those 10 million videos were not readily available. But today, they are. And that has shown again the power of aggregation in digital platforms.

Meanwhile, TikTok parent company is ramping up its ecommerce playbook also: ‘TikTok owner ByteDance plans to launch in October an e-commerce app aimed at international online shoppers, Chinese media The Passage reported Thursday. Like Alibaba’s B2C platform Ali Express, the new app plans to sell Chinese-made products to global consumers. The move comes after Amazon blocked more than 50,000 Chinese retailers for alleged “suspicious behavior,” such as soliciting fake reviews.’ The company has already positioned itself as a platform for brand discovery, and with partnership with many companies, TikTok will pick some advertising revenues from Google and Facebook.

Comment on LinkedIn Feed

Comment #1: Shockingly, UX and perception construct did it. I have learned that startups does not only need to be a solution, or make an analogue/traditional solution mobile but must;

1. Be appealing.
2. Accomodate what people want.
3. Be ingenious to an extent.
4. Ease of use.
5. Communities must be equitably represented.
6. Built on a resilient sustainability plan.

I was a “nayer” at first but downloaded it anyways? I have learned more in TikTok that all other social media combined.

TikTok Hits 1 Billion Monthly Users

The high-flying short video app, TikTok, has hit a new milestone, recording 1 billion monthly active users globally this summer, the company announced in a blog post on Monday.

More than 1 billion people around the world now come to TikTok every month to be entertained as they learn, laugh, or discover something new. We’re honored to be a home for our immensely diverse community of families, small businesses, and creators who transform into our favorite stars.

The result indicates a 45 percent jump since July 2020, as the app spreads like wildfire around the world. The United States, Europe, Brazil and Southeast Asia are the biggest markets for the popular short-video app, the company said.

Compared to every other social media app, TikTok has been on an unprecedented pace since it was launched in Beijing in 2016, setting unexpected records in a short while.

The company previously said it had about 55 million global users by January 2018. That number rose to more than 271 million by December 2018, 508 million by December 2019, and 689 million by July 2021.

With this speed of growth, TikTok will soon catch up with Facebook which reported 2.9 billion monthly active users as of the end of June 2021, according to its latest quarterly report.

TikTok faced existential threat during Trump’s presidency due to its link to China. The video sharing platform is owned by Chinese technology giant ByteDance, and was considered a threat to US national security by Trump, who alleged it’s being used by the Chinese military to collect personal data of American users.

Following the allegation, Trump signed an executive order mandating TikTok to sell to an American company. But the social media app got a reprieve last November when a federal judge halted the order. The judge ruled that Trump’s order would “have the effect of shutting down, within the United States, a platform for expressive activity used by approximately 700 million individuals globally. Over 100 million of these TikTok users are within the United States, and at least 50 million of these US users use the app on a daily basis.”

However, Trump’s order had prompted TikTok and its parent company, ByteDance, to consider making some drastic changes, including moving its headquarters from China to London, to ease US pressure.

Earlier this year, TikTok appointed ByteDance’s CFO Shouzi Chew, a Singaporean national, as the new chief executive officer of the company.

TikTok’s troubles in the US were largely eased in June when President Joe Biden signed a new executive order, unbounding the restrictions on apps of Chinese origin operating in the United States, and altering former President Donald Trump’s many executive orders targeting Chinese apps.

TikTok has since then, introduced more features, including e-commerce, which spurred its growth around the world. Earlier this month, TikTok toppled YouTube in the US and UK on average view time per a user on the app, indicating high level of engagement.

With most of its US troubles laid to rest, at least for now, TikTok is soaring to be the largest social media app. The 1 billion monthly user’s milestone is an indication that the love for the app has escalated far beyond young people.