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How to Create a Pitch Deck from a Business Model

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Imagine you have an appointment with Bill Gates. The goal of the appointment is to pitch your business to him. Well, these questions should run through your mind; how will I go about it? What do I have to do in order to perform excellently? These are very great questions that need answers if you don’t want to fail at this uncommon meeting.

Onward, that reminds me how a few months ago Prof Nduibuisi Ekekwe met Bill Gates for a presentation. As you know, Bill Gates is a legendary entrepreneur and he understands the secrets of building billion dollar businesses.

According to Nduibisi he was impressed by his presentation. After the presentation, Bill Gates walked up to him and remarked “that was great”.

The secret to this kind of outcome was preparation. As the age-long saying goes, preparation prevents poor performance.

I know you will ask, but what kind of preparation? It is taking time to work on your business model, business plan and pitch deck thoroughly. More specifically, is the pitch deck, that is what an entrepreneur uses for funding presentations.

We shall consider in this analysis, how to produce your pitch deck from your business model. This is very important, as it will guide you to know the right thing to say when an investment or financing opportunity presents itself.

Producing a Pitch Deck from a Business Model

An article on 3S Rules highlighted the two major parties in a pitch deck meeting. They are the investor and the entrepreneur. The work of an entrepreneur is to convince the investor about the feasibility of his business, while that of the investor is to judge the business. This pitch deck presentation template will guide you  more.

Here are the strategic questions to provide answers to from your business model and business plan, in order to have a great pitch deck. 

  • What is the Friction (Problem) and the Solution?

It is no longer new to you that every business is built around certain problems. These problems are solved with certain innovative products.

These products form the fabric of every great business. We see Amazon, a marketplace to buy any imaginable product. Microsoft, a company that provides software for micro computers.

 In the same way, write the problem (friction) your business exists to solve and explain how the product works to solve it. This is already present in your business model. So, extract it from there. 

  • What are the Unit Economics?

Now, you have explained all that needs to be explained about your business problem, solution and product. In the meeting, you can go ahead and demonstrate your solution practically, as Elon Musk does in his pitching.

Another important question to answer is; what is the unit economics of the business?

That is, how much does it cost to provide the solution? How much is the revenue (selling price) the solution will generate? What are the mark-up and margin of the product? These can easily be obtained from the revenue component of your business model. I can provide a guide too. 

  • Who is the Team to Drive the Business?

This part is very crucial. You know, the success of a business largely depends on the people factor (the team) driving the business. You will need to demonstrate to the potential investors that your team members possess certain expertise that are needed to run the business successfully.

You know, investors seek to reduce their risk when they invest. One of the ways to reduce that risk is to be sure that the team behind the business can manage the business effectively. 

  • How Much Funds Do You Need?

You should state how much you need to raise. Also, go further to explain with great clarity how you intend to use the fund to grow the business. There should be a logical rationale for raising funds.

You can raise funds and use it for what you like but not from investors. There should be a very convincing reason for raising funds and a convincing reason for its usage. However, your fund should be used either to start the business or to grow the business.

An article on Inc about the 10 slides of a pitch deck explains the funding part better.

These are just some of the basic things to note as you prepare for an opportunity. Well, you should always have the pitch deck of your business handy, as it will help you to cease every investing opportunity that comes your way.

When you prepare this way, you will be able to meet Bill Gates and perform excellently.

My Undergraduate Advisor Becomes Inaugural Dean of SESET in FUTO Owerri

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Today, I am very excited. My undergraduate project advisor and my freshman course advisor, and a mentor across many multiples, Prof Mike Ndinechi of Federal University of Technology Owerri (FUTO) has been appointed the inaugural Dean of the School of Electrical Systems Engineering Technology (SESET). The University Governing Council has turned our department into a New School.

Last year, while in the University to deliver the convocation lecture, Prof Ndinechi and my teachers came, and marched with me, as FUTO honoured.  I just spoke with our new Dean, congratulating him, and wishing him great service to FUTO, Nigeria and Africa.

 

Tekedia Mini-MBA for Corporates [Request A Brochure]

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The operating budget may be low but teams must still be prepared. Consider Tekedia Mini-MBA for Corporates. We are working with companies to nurture internal innovators and project champions that would help unlock the promises of the future.

Tekedia Mini-MBA for Corporate is a customized version of the general Tekedia Mini-MBA. It is  designed for private and public institutions where cases and labs are developed around the institution and its sector. It focuses on the same theme of innovation, growth and digital execution. But unlike the 4-month general Mini-MBA, the Corporate vision goes for 6, 8,10 or 12 weeks. It has a weekly live session, via Zoom or Teams, and is priced affordably. We have a brochure to share with your organization.

The engagement begins with a Zoom call where we spend time to understand what HR, Strategy and Executive Management want to accomplish. Then, we will design a program, looking at the market, the company and other factors. This is a management program prepared for your company!

Email tekedia@fasmicro.com for a brochure.

 

The Challenges of Remote Work

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Virtual event or meeting has gone mainstream, benefiting Zoom

Once a person hears “remote work”, the first thing that comes to his mind is “working from the comfort of my home”. If you happen to be a freelancer, you will enjoy all the benefits that come with working from home. For instance, you don’t have to rent a shop because a corner in your house will be converted to your office. You won’t be harassed by revenue collectors that disturb shop owners. You can reach out to clients from different parts of the world. You just name it.

But then, if your mind tells you that remote work means that you have all the time in the world to yourself, well, I’ll like to tell you that it’s not so. I’m here to let you know that your tiny laptop can be a more demanding boss than that man barking out orders in your office. Somehow, that laptop will squeeze into your life and take up all your spaces so that you do nothing else but answer to it, even late in the night. That laptop you’re looking at can cost you a peaceful night sleep. This is why many remote workers hardly sleep at night.

We know that remote work is becoming the in-thing right now. Even before the pandemic, people were gradually going into it. Platforms such as Upworks made it easier for remote workers (that were lucky to be accepted into the platform) to meet with clients regularly. But now that the pandemic has changed the face of so many things, more remote workers and workers are going to emerge in the near future.

It will be necessary that you find out what you might experience as a remote worker. You may not hear of any of these until they hit you. Well, without wasting much time, here are the dangers of remote work.

  • Burning Out

You might be surprised to see yourself getting tired easily. You might think that you’re coming down with something. You can even start taking multivitamin supplements or even start treating malaria but all to no avail. Worst is that you will dread looking into your laptop. At this moment, all you want to do is lie down and sleep.

Well, the commonest cause of this is over working. Because you’re in your home and you feel you have all the time in the world, you will over work yourself. Going to the office ensures that you share duties with your colleagues. You also had colleagues to chat with and ask for directions in the office. But here, it is just you and your laptop. You have to crack your brain and carry out research to find ways to solve clients ‘problems. By the end of the day, your brain is stressed and you feel drained.

  • Zero Social Life

Like I said earlier, you might think you will have all the time in the world to socialise when you start working remotely. This ideology will stay with you until you go into it and find out that you might stay indoors for days without even brushing your teeth. Remember, you work based on when work came in and when the client wants it done – this could mean you don’t own your time. The thought of a deadline is enough to keep you away from sleep and social activities. It may even get to a stage where you stop mingling with people because your work has become demanding.

  • Family Interference

Family interference can come in various forms. It could be children and spouses complaining about lack of attention. It could be children distracting you while you work. It could be children adventuring with your laptop when you stepped out to pee so that they accepted orders for you (ask me about this). It could even be voices of your playing children or nagging spouse finding its way into your video or audio recording/streaming. Remember the stories of spouses that walked about naked in the room while their husbands/wives were in live streaming? Well, they are all part of it.

I know you may say that you won’t allow your family to interfere in your work. Believe me, unless you have a study or library at home, which is always under lock whether you’re in the room or not, they will definitely do something to mess up your work. Just be extra vigilant.

  • Biting More than You can Chew

It’s easier to accept work when you’re working from home. Somehow you will continue telling yourself that you will make out time to finish them until they start choking you up. The danger here is that you can get drained or fail to meet the deadline. Either way, it doesn’t pay.

Ways of Preventing the Dangers of Remote Work

These tips may not work for everybody but they work for me.

Set your Schedule

Draw up a timetable of how and when you will work. For instance, I have stopped jumping from my bed to my laptop in the morning. I have decided not to turn it on until 10am, after I must have done my morning chores and settled the children. Then, I also shut down at a particular time in the afternoon to take a break as well as to take care of some needs for the family. Then at night, I shut down for the day by 10pm or 11pm, depending on the stage I am at with work.

Aside these, timetables should also indicate which work will be done at a particular time and day. This way, tensions and pressures that come with having so many undone works on the table will be reduced. Also, your schedule should specify the day of the week that will be kept aside for a total break from work. In fact, even if you’re working from home, give yourself a “weekend” (it mustn’t necessarily be Saturdays and Sundays). Remember to be flexible with your schedule. Make appropriate changes when the need arises. For example, my schedule is bound to change when schools reopen fully.

Work when there is less Distraction

Even if you have a secluded area in the house, where you can work in peace, try to work when distractions have been brought to the lowest level. If the family members or neighbours start distracting you, kindly turn off and settle them first.

Eat Well and Sleep Well

These can never be overemphasised. You may see yourself as a sedentary worker, but remember your brain is at work, even when you’re sleeping. So give your body the food it needs and allow it to rest through sleep. Also remember to take a lot of fluids.

Remote work has a lot of advantages but it comes with its own challenges. As you go into it, make plans to avoid issues that might arise from it.

Building A MultiChoice (DStv, GOtv) Challenger in Nigeria; HiTv, TStv Weakest Factors

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HiTV failed. TStv is struggling. DStv is winning territories. If you look at these companies, you will notice a clear catalytic difference: funding mechanisms. DStv was built by the largest purse in Africa, the unlimited Naspers of South Africa, which has so much money that it could buy all the publicly traded stocks in Nigeria with just 30% of the Group’s market cap. This is a company that battles Facebook and comes out as a winner. MultiChoice, though separated and traded differently now, connects to that heritage of wealth. At any point, Naspers has more cash on its balance sheet than …. (let me not make people feel bad).

This is my point: MultiChoice was not built with debt. But HiTv and TStv went through life via debts. In the media business, in Nigeria, that is very risky. It is nearly impossible to grow faster than your bank interest rate. Yes, if the interest is 25%, it technically means that to have the capacity to pay that loan, you need to be hitting excess of 40%, on value creation. That is nearly impossible in a media business where leverageables are linear, not exponential.

Read this piece by Toyin Subair, the former CEO of bankrupt HiTv. He summarized the HiTv paralysis elegantly: “As I said earlier, we were impeded from doing this at the right time. At 25-27% interest on debt, most businesses cannot survive and you will be a slave to the banks for life. That is why they take collateral from you. They lend against your collateral not your business case.” Then, he dropped more lines on why HiTv failed.

We paid 40 million dollars for the first year of the second term of the EPL from mostly equity. But still had to come up with a guarantee of about 70 million dollars for the latter 2 years and in Nigeria, guarantee requires cash in bank. The alternative bank we were forced to use despite all their assurances and being offered half of the amount by another Bank failed to issue same on that fateful Tuesday and only offered it to us on Thursday. Meanwhile the EPL sold it to our competition on Wednesday morning.

[…]

What laws do you need, or what interpretations of the laws do you require, go and get it passed or adjudicated. Don’t assume its there and don’t be afraid of offending anyone. A few weeks before we lost the EPL rights we were approached by the competition to share it with them, in writing. We agreed and were completing the approvals on both sides when we lost the rights. Since they bought it, we asked them for it on the same terms as we had agreed to give it to them just 2 weeks prior, they refused. We ran to government to enforce the fairness clauses of the NBC Act but it fell on deaf ears.

There is one conclusion here: if you take debts, running at 25% per year in a total addressable market of about 30 million people, with only possibly 20% interested (i.e. 6 million customers), you need to do magic to survive your 5th birthday on this business. (MultiChoice has about 5.2 million customers). Largely, the size of the effective market is too small to fund that level of debt in Nigeria. Based on that, there is no way anyone can build DStv challenger on debt. The best path remains equity where the cost of capital is not high, directly at most, on the business balance sheet.

Comment on LinkedIn Feed

One can build on debts on some sectors. So, it is not a blanket statement. The point is that the business most grow faster than the rate of debt-growth for that debt to be leverageable. But you cannot be growing 10% when you debt is at 27%! I have a small equation for the inflection point – when to go debt or equity across sectors. But note that dollar denominated debts when you are collecting revenue in Nigerian naira will largely fail.