DD
MM
YYYY

CATEGORIES

PAGES

DD
MM
YYYY

spot_img

CATEGORIES

PAGES

Home Blog Page 7766

Velti Brings Innovation in Africa’s Mobile Marketing and Advertising

By
Tekedia Editors
-
0

 

Velti is a leading global provider of mobile marketing and advertising solutions for brands, advertising agencies, mobile operators, and media companies. The Velti mGage™ platform enables our customers to plan, manage, and optimize mobile advertising and marketing campaigns in over 30 countries worldwide, reaching more than 2.5 billion customers.

 

In 2010, over 825 brands, advertising agencies, mobile operators, and media companies used Velti’s platform to conduct over 2,700 campaigns. Velti is a publicly-held corporation based in Jersey, with 600 employees worldwide. Velti began trading on the NASDAQ Global Select Market on January 28, 2011, under the symbol VELT. For more information visit www.velti.com

 

This company now has an African focus.It has a great history and we look forward as its efforts to expand in Africa rewards it:

 

Over the ten years since its founding in 2000, Velti has extended its global impact with partnerships and acquisitions of leading providers of mobile marketing and advertising worldwide. In 2010, we acquired Mobclix, an important player in the rapidly expanding areas of mobile applications and analytics, giving Velti a mobile ad exchange that already connects 25 ad networks and more than 15,000 mobile application developers who collectively serve and monetize more than three billion mobile ad impressions per month. Also in 2010, we acquired Media Cannon, a developer of mobile advertising tools and technology, providing us with an expanded customer base and proprietary solutions that enable mobile advertising and mobile Internet user experience. In 2009, Velti acquired Ad Infuse, a personalized mobile advertising company which has enhanced our revenue, global reach, and customer capacity.

 

This is part of our series: Focus on Africa -companies that are establishing networks in the continent.

Tekedia Founder’s Article Makes Harvard Business Review (HBR) Editors’ Picks

By
Tekedia Editors
-
0

When our Founder, Dr. Ndubuisi Ekekwe, asked us to give Africa a Tech blog that makes sense, we could not be happier. Our traffic is showing that. He shaped this blog, especially the simplicity of the design and crafted it the way he wanted.

Though he has left the blog in our hands (we think we are doing well), he is making waves. His recent post in HBR makes the Editors’ Pick. The post titled: “The New Entrepreneurial Waves in Africa” has been well received.

 

We think you will like to know our foundation.

HIP Consult, A Telecom Management Consulting Firm Expands – Has a Lagos Office

By
Tekedia Editors
-
0

 

Emerging markets are a very dynamic and, at times, a loosely structured environment in which to operate. Getting strategy, operations and systems right brings great rewards and the prospect of strong growth. Experience tells us that management approaches used in developed markets don’t always fully appreciate the challenges of emerging markets. HIP Consult meets these challenges with an effective mix of local understanding, global expertise and practical know-how.

 

HIP Consult Inc. is an independent, internationally-oriented management consulting firm, with a specialization in telecommunications in emerging markets and a long-standing commitment to Africa.  Theyprovide clients with broad strategic, commercial, and operational support, with the objective of delivering actionable insights and tangible results.

 

The firm is managed and staffed by seasoned consultancy and industry veterans, who share a passion for helping clients to identify and pursue strategic business opportunities in emerging markets.  The collective in-depth market, industry and functional experience of our professionals, and an approach which encapsulates global expertise, local understanding, and practical know-how, render HIP Consult’s service proposition as powerful as it is unique.

 

Today’s dynamic African telecom markets require an ability to move beyond traditional models to ensure that all assets are challenged to meet their full potential.  HIP Consult’s experience in developing and evolving the business models of major telecom industry players means that our clients are prepared to identify, prioritize, and pursue new revenue sources with maximum efficiency and impact.

 

Our clients appreciate how we bring applied knowledge to projects and swiftly convert plans into action.  Whether developing connectivity and convergence strategies, guiding infrastructure deployment and sharing projects, designing innovative products and value propositions, or turning around underperforming entities, we deliver “high impact performance” every time.

 

 

This is part of our series: Focus on Africa – foreign companies that are establishing networks in the continent. This is HIP address in Nigeria.

HIP Consult Nigeria Limited
14 Olanrewaju Ninalowo Crescent
Lekki Phase I
Lagos
Nigeria

Emerging markets are a very dynamic and, at times, a loosely structured environment in which to operate. Getting strategy, operations and systems right brings great rewards and the prospect of strong growth.

Experience tells us that management approaches used in developed markets don’t always fully appreciate the challenges of emerging markets.

HIP Consult meets these challenges with an effective mix of local understanding, global expertise and practical know-how.

Spatial Technologies – Nigeria’s Leading Geographical Information Systems Company Continues To Innovate

By
Tekedia Editors
-
0

Hello people, this is very sweet and we have to update this post.

 

One of our contributors asked a question if STL used Google or Yahoo maps

 

Their map doesn’t seam to be based on google maps. is it?

 

The team of STL responded:

No, the map is not based on Google map. Spatial Technologies Ltd (STL) (www.spatialtechnologiesltd.com) -Nigeria’s foremost GIS solution provider and supplier of accurate digital maps supplied the entire map data used to develop LagosLocation.com. STL specializes in developing maps and geospatial solutions for the Nigerian market

 

This means they did it and this is a cool IP. Catch up the conversation here. We think this makes the whole thing interesting as Nigerian government can license the technology from STL which has full control of the codes than use ‘take it or leave it’ model from Google or Yahoo or even Bing. This company needs to push this message because they are seating on something  really important.

 

Now, the old post before the update

 

Spatial Technologies Ltd (STL) is Nigeria’s foremost GIS (geographical information systems) solution provider and supplier of accurate digital maps and GIS data.  They specialize in developing geospatial databases about Nigeria for the Nigerian market. Today, with offices in Lagos and UK, they stand on the threshold of solid expansion and opportunity in the industries they serve. And they are investing the resources that will help enable that growth.

 


STL is a company of thinkers, innovators, and dreamers. We are developers, strategists and researchers. We are leaders. Talk to any of us, and you’ll find we are not only passionate about digital maps, we are also excited about where GIS solutions and spatial technologies can take us in Nigeria. That passion has established STL as a leader in this dynamic arena in Nigeria.

 

Check out what they did on clutter and land use

Clutter data is classified as the man-made and natural features that may impair radio frequency propagation by reflection, diffraction, absorption, or scattering of the transmission waves. Our Clutter data production is derived from the latest satellite imagery, not from paper maps. Our remote sensing specialists employ extensive ancillary ground truth data to ensure the highest reliability of our clutter classifications.

 

STL’s Clutter Data has been developed for the Radio Frequency (RF) Propagation environment to help engineers refine their signal loss prediction models according to the characteristics of the underlying terrain and ground cover. STL uses recent high resolution satellite imageries that is the best source source available in the market. For rural areas, STL employs supervised classification techniques. For all rural areas, STL employs manual photo interpretation. This is the only reliable method consistently distinguishing urban zones according to their morphology and building density.

 

In today’s competitive market, the wireless telecommunication industry has been driven by the need to provide better service coverage while reducing infrastructure costs. The solution lies in determining the optimum location of mast. The resolution of our clutter data is contingent on the request of our clients and this in turn depends on the resolution of the source imagery.

 

Resolution refers to the cell size or inter-cell spacing in raster grids or the pixel size or inter-pixel spacing of an image as in a satellite image. However, with the launch of Nigeria’s NigeriaSAT1 remote sensing satellite, we now have access to 32m resolution  source imageries that can be purchased right here in Nigeria with our own local currency “NAIRA”

Clutter and Land Use
Clutter data is classified as the man-made and natural features that may impair radio frequency propagation by reflection, diffraction, absorption, or scattering of the transmission waves. Our Clutter data production is derived from the latest satellite imagery, not from paper maps. Our remote sensing specialists employ extensive ancillary ground truth data to ensure the highest reliability of our clutter classifications.
 

Home

 
About Us

 
Products

 
Services

 
Industries

 
GIS Tech

 
Contact Us

 
STL’s Clutter Data has been developed for the Radio Frequency (RF) Propagation environment to help engineers refine their signal loss prediction models according to the characteristics of the underlying terrain and ground cover. STL uses recent high resolution satellite imageries that is the best source source available in the market. For rural areas, STL employs supervised classification techniques. For all rural areas, STL employs manual photo interpretation. This is the only reliable method consistently distinguishing urban zones according to their morphology and building density.  

In today’s competitive market, the wireless telecommunication industry has been driven by the need to provide better service coverage while reducing infrastructure costs. The solution lies in determining the optimum location of mast.
The resolution of our clutter data is contingent on the request of our clients and this in turn depends on the resolution of the source imagery.
Resolution refers to the cell size or inter-cell spacing in raster grids or the pixel size or inter-pixel spacing of an image as in a satellite image. However, with the launch of Nigeria’s NigeriaSAT1 remote sensing satellite, we now have access to 32m resolution  source imageries that can be purchased right here in Nigeria with our own local currency “NAIRA”

Silicon Cape Goes for South Africa. Nigeria Should Take Silicon Island.

By
Tekedia Editors
-
2

 

South Africa used to be known as the dominant force in Africa’s banking. They remain that. The biggest bank still operates in South Africa in the continent. But something has been happening all these years, South Africa is no more just a banking and mining haven, it is a technology juggernaut.  Get it right, South Africa is not the best sub-Sahara Africa nation with the best tech skills. No, but they are the bests in running the business of scaling tech ideas.

 

Two things help them. Their GDP is the biggest in Africa and they have people that can spend money and buy things. That affects how people invest and think about the country. Good GDP and promising middle class, you get a new S in the BRIC – the legion of emerging nations of Brazil,  Russia, India and China. South makes it BRICs and they have been pushing for that inclusion in ads across the world as though those that got there had to lobby. It is all these African mentality – South Africa, focus on growth and they will add you. What is even there in adding S in BRIC?

 

So we think that Kenyans write good apps and build them, but they do not know how to scale. Also, the relative small economy and population are not that exciting to spend money in Kenya. Nigeria would have been a good one, but there are many poor people to keep the industry healthy in that nation. No wonder 65 telecoms companies have folded in recent years.

 

Simply, South Africa gets all the nice things. When Groupon went to shop for clones in Africa, they took  Cape Town-based Twangoo. And of course, so far ignored other markets in the continent. In South Africa, they have the GDP and people to make that a good business.

 

Visa just bought over  mobile financial services company Fundamo, and very soon Mxit, a mobile social networking site will have its turn.

 

The biggest tech idea from Kenya is Ushahidi but that is largely a charity project and we do not see the big business model. The Virtual City is a a great one. but until we see buy-ins, South Africa is on roll.

 

Interestingly, there is a new name in town in South Africa, they call Cape Town, Silicon Cape. They are perfecting the US Silicon Valley experience and they have picked their name. When will Nigeria get its turn?

 

So what about Nigeria? We need to get started and when we do,we need a name. We suggest, Silicon Island after a concatenation of Silicon Valley and Victoria Island. Victoria is shaping out to become the den of tech creation in the nation because that is where the deals will be done. You follow the money and let us go with Silicon Island.

 

Tekedia wants to know what you think.

 

1...7,7657,7667,767...7,997Page 7,766 of 7,997

© Tekedia. All rights reserved.

Term & Privacy

© Tekedia. All rights reserved.

Term & Privacy