3.2 – The Tenets of Dangote Success

“The most dangerous thing for an entrepreneur to do is to actually go into a business that he does not understand fully.” – Aliko Dangote “Motivation, backed by good planning and correct action leads to success” – Aliko Dangote Throughout the presentation, I picked the following as some of the major pillars of Dangote success: Quality partnership: He really invested in getting the best possible partners around him. By partnering with elite brands at the beginning, he was able to establish a mark of quality in the market Downstream to Upstream: You need to accumulate capabilities in your business and use…