Ndubuisi Ekekwe
Ndubuisi Ekekwe is the Lead Faculty of Tekedia Mini-MBA. He writes regularly in the Harvard Business Review. Email: tekedia@fasmicro.com.
AUTHOR: Ndubuisi Ekekwe
[Rejoinder] Global Products, Package Local Designs (part 1)
Hello readers, I have written many articles over the years and gotten many personal emails on my posts. But this one is simply different....
Africa Must Build “Mines of Knowledge” Over Those of Minerals – My Brown University...
It has been a while now since I posted in Tekedia, directly. I am very confident that our team is engaging our readers.
Yesterday, a...
Nigeria in a Knowledge Century
Our world is changing rapidly. Across the globe, many events, including the election of Barack Obama as American president, point to a world where...
Beyond Customer Need and Expectation, Perception is King of Market
We are used to hear organizations talk about meeting the needs of their customers. Need and want are major concepts in elementary economics. It...
Artisans Must Balance The Books
The boy was 11 years old when his father took him to live with a kinsman, a businessman with many shops in Lagos, Nigeria....