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2025

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5 Level of awareness

The Entrepreneur's Awareness - Tekedia

In this McKinsey slide, we learn the 5 levels of awareness:

Adaptive
Aware and able to pivot effectively from “protection” to “learning at the moment”

Resilient
Aware and able to respond after a short pause or time-out.

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Perceptive
Aware of this but not able to respond effectively at the moment.

Delayed
Aware after it happened.

Unaware
Not aware of the external state or external zone.