How to Grow Nigeria's Ecommerce
”Nigeria has yet to fully harness the inherent opportunities in the e-commerce value chain, largely due to inadequate investment, coupled with inadequate information on the opportunities in the sector and the inability of the government to provide the required enabling environment.
”As such, the government has identified e-commerce as a major priority program that will play a critical role in the promotion of commodity trade, especially with the realities of the unprecedented COVID-19 global pandemic.
”The Federal Government is also committed to developing an e-commerce strategy in line with the Federal Government’s post-COVID-19 recovery plan, to encourage investment in the e-commerce value chain...” Minister of Industry, Trade, and Investment, Otunba Niyi Adebayo in a statement.
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Mr. President, if you want to develop the ecommerce sector, this is the cheat sheet: rebuild the postal service. Nothing more. If you do that, you take away the marginal cost paralysis and Nigeria will roar on ecommerce.