After the GSM 3G, Long Term Evolution, or LTE, is expected to take over. This is a hot area and some companies are already working hard to lead therein. One of such firms in Huawei which is pioneering cloud LTE. It is securing new markets in emerging markets and gaining more competitive advantages.
As the prospect of ubiquitous LTE standardisation comes ever closer, Huawei is positioning itself in high end smartphone markets in developed economies and in low cost handset markets for emerging markets. Given the potential revenues involved in these markets, Huawei will seek to acquire market share from existing device vendors, is your company ready to deal with this competition.
Huawei’s rivals such as Ericsson and Alcatel Lucent have the greatest to lose if they do not address the competitive threats from Huawei and formulate emergent strategies in the infrastructure and professional services market, says a new report by Visiongain. The LTE network infrastructure market alone is forecast to grow rapidly to be worth $68 billion by 2016, with just a handful of key vendors fighting for market share.
Also, the report highlights Huawei will move from being the fourth to third largest ICT vendor in the world over the forecast period. From signing new contracts in Nigeria to India, Huawei’s business movements and prospects are allowing them to strategically position themselves to maximise revenues.
Besides, Huawei has formed key partnerships with mobile device OS vendors. Analysts think that Huawei’s involvement in the LTE sub-sector will have disruptive effects on its competitor both in the short and long terms.