DD
MM
YYYY

PAGES

DD
MM
YYYY

spot_img

PAGES

Home Blog Page 1107

Banks Clear 95% of USSD Debt, Paving Way for End-User Billing Across Nigeria’s Telecom Network

0

After several years of drawn-out disagreements and stalled negotiations, Nigeria’s commercial banks have now settled 95% of the N180 billion debt owed to telecommunications operators for the use of Unstructured Supplementary Service Data (USSD) services.

This development has cleared the way for the implementation of a new end-user billing system—marking a major turning point in one of the longest-running disputes in Nigeria’s digital finance ecosystem.

The Chairman of the Association of Licensed Telecommunications Operators of Nigeria (ALTON), Engr. Gbenga Adebayo disclosed this on Thursday during a virtual media session on the migration to end-user billing for USSD services. According to Adebayo, only three banks have yet to fully settle their outstanding balances, but they have entered into repayment plans and are expected to complete payments shortly.

A Longstanding Debt Loggerhead

The USSD debt saga began around 2019 when telcos demanded payment for their infrastructure and network usage, which banks used to provide mobile banking services to customers through USSD shortcodes. USSD had become a critical tool for mobile banking, particularly for millions of Nigerians without access to internet-enabled devices or data. However, while the banks charged their customers for USSD transactions, telcos claimed they received little to no compensation for the infrastructure and bandwidth consumed.

The disagreement stemmed from the mode of billing and who should bear the cost. Banks preferred corporate billing, where the cost of USSD sessions was billed centrally and deducted from a shared account. However, telecom operators argued that this model had led to non-payment and mounting debts, even as usage volumes soared.

Tensions came to a head in 2021 when the debt figure surged above N40 billion and ALTON threatened to suspend USSD access for several banks. The Central Bank of Nigeria (CBN) and the Nigerian Communications Commission (NCC) were forced to intervene multiple times to prevent a disruption of mobile financial services.

Despite various interventions and partial repayments, the debt continued to balloon, reaching around N80 billion in 2022, and later climbing to N180 billion by January 2025, according to ALTON. Each round of talks between the CBN, NCC, telcos, and the banks resulted in temporary reliefs or promises, but no lasting resolution.

From Corporate Billing to End-User Billing

In response to the deadlock and to ensure the sustainability of USSD services, the NCC in June 2024 issued a new pricing and service framework that introduced end-user billing. Under this model, customers are directly billed from their airtime balance, rather than their bank account, for each USSD session. The new system aims to remove inter-party disputes and streamline revenue collection for telecom operators.

Gbenga Adebayo confirmed on Thursday that the clearing of 95% of the debt by banks was one of the major preconditions for migrating to end-user billing. He noted that one major bank has already been fully migrated, with positive trial results. Other banks are currently undergoing the same transition process.

“The migration is not compulsory. Banks that choose to remain on the corporate billing model can do so—as long as they are fully settled with no outstanding debts to the telecom operators,” Adebayo explained.

Safeguards Against Overbilling

Addressing customer concerns about double deductions or billing errors, Adebayo clarified that telecom operators will not charge customers for failed USSD sessions originating from the telcos’ network. However, if a transaction fails on the bank’s end after being successfully processed by the telco infrastructure, the customer will still be billed. In such cases, he advised that complaints should be directed to the banks, not the telecoms.

“If customers see a deduction from both their bank account and airtime for a single transaction, they should query their bank. That’s double billing, and it’s not supposed to happen under this new regime,” he said.

What This Means for Customers

The N6.98 per USSD session remains unchanged under the new system. According to MTN Nigeria’s Chief Enterprise Business Officer, Lynda Saint-Nwafor, the only difference is the mode of payment—from airtime instead of direct bank deductions. She said the telecom industry is working closely with the NCC to improve transparency and accountability, including monthly reporting and error message standardization.

“We are committed to ensuring this is seamless for subscribers, and all operators have been directed to provide monthly performance reports,” Saint-Nwafor said.

The migration to end-user billing is part of a coordinated move by the NCC and the Central Bank of Nigeria to improve transparency, reduce systemic friction, and ensure the long-term sustainability of mobile-based financial services, particularly in rural and underserved communities.

For years, the inability of banks and telecoms to agree on USSD payment terms threatened the very foundation of Nigeria’s digital banking success, despite USSD being a lifeline for millions of Nigerians outside the formal banking space.

Now, with most of the debt settled and a clear path forward, the new billing model could finally stabilize one of the most critical links in Nigeria’s mobile financial chain—and help prevent future disputes.

Trump Sets Two-Week Deadline on Possible U.S. Entry into Israel-Iran War as Iran Threatens to Shut Down Oil Chokepoint

0

President Donald Trump is weighing a critical decision that could shift the trajectory of the escalating conflict between Israel and Iran.

According to White House press secretary Karoline Leavitt, Trump will make a final call “within the next two weeks” on whether the United States will militarily support Israel’s strikes on Iranian nuclear facilities.

The president’s decision comes amid mounting fears of a broader regional war and growing global concern over energy security. Trump, known for his “peace through strength” philosophy, has publicly signaled a preference for diplomacy, but his administration has also hinted at readiness to act militarily if necessary.

“Based on the fact that there’s a substantial chance of negotiations that may or may not take place with Iran in the near future, I will make my decision whether or not to go within the next two weeks,” Leavitt quoted Trump as saying.

However, even as Washington signals openness to diplomacy, its support for Israel’s unilateral attacks, including the June 13 strike on Iran, has sparked speculation that U.S. involvement may be a matter of timing rather than debate. Trump’s special envoy, Steve Witkoff, has reportedly held several phone conversations with Iranian Foreign Minister Abbas Araghchi since the bombardment began. The EU has also stepped in, convening talks in Geneva with the foreign ministers of Britain, France, and Germany, in an attempt to cool tensions.

Iran Warns of Retaliation: Strait of Hormuz in the Crosshairs

As U.S. deliberations drag on, Iran is making it clear that American intervention will not go unanswered. A senior member of Iran’s parliament, Behnam Saeedi, said on Thursday that closing the Strait of Hormuz—the world’s most critical oil transit chokepoint—is among the options Tehran is considering in response to its enemies.

“Iran has numerous options to respond to its enemies… Closing the Strait of Hormuz is one of them,” Saeedi told the semi-official Mehr news agency.

While another lawmaker, Ali Yazdikhah, noted that Iran would allow continued shipping in the strait “so long as its vital national interests were not at risk,” he emphasized that U.S. military engagement would cross that line.

“If the United States officially and operationally enters the war… it is the legitimate right of Iran to disrupt the ease of oil transit,” Yazdikhah said.

Iran has issued similar threats in the past, but the current situation marks the first time in years that the strategic passage could realistically be jeopardized. About 20% of global oil consumption—around 18 million barrels per day—passes through the Strait, which is only 33 km wide at its narrowest point. It serves as the primary conduit for crude oil exports from Gulf states, including Saudi Arabia, Iraq, Kuwait, and the UAE.

Commercial ships have already begun avoiding Iranian waters near the strait, according to shipping trackers and maritime analysts, underlining that the threat is being taken seriously.

Oil Prices React Sharply, Markets Brace for Impact

Energy markets are already jittery. Brent crude rose by nearly 3% to hover around $78.85 per barrel, while WTI climbed to $77.20, as traders priced in geopolitical risk.

Analysts warn that a full-blown U.S. attack on Iran—or Iranian retaliation that disrupts oil flows—could send prices skyrocketing. JPMorgan analysts estimate that in a worst-case scenario involving 3 million barrels per day going offline, oil could surge to $120–130 per barrel. Citi forecasts a more moderate rise to $90 if about 1.1 million barrels are disrupted, a scenario already viewed as plausible if Iran takes early action.

Higher oil prices would ripple through the global economy. U.S. gasoline prices could spike to over $4 per gallon, and developing countries would face steeper import bills and slower growth. Insurance costs for shipping in the Gulf are also expected to climb sharply.

Despite clear military signaling, Trump has publicly denied reports suggesting he has already approved a strike on Iran. Responding to a Wall Street Journal article, the president wrote on Truth Social: “The Wall Street Journal has no idea what my thoughts are concerning Iran!”

Al Jazeera’s senior political analyst, Marwan Bishara, suggests that Trump’s ambiguous stance could be deliberate—“a pretext to camouflage whatever his intentions are and attack tomorrow,” he said.

Tehran, meanwhile, remains skeptical of U.S. intentions. Al Jazeera’s correspondent in Doha, Doha Jabbari, noted that “assuming the Israelis have the green light from the Americans… there is going to be very little trust there.”

However, Iran is sending its diplomats to Geneva for EU-led talks, understanding the optics of walking away from diplomacy would paint Tehran as the aggressor.

Global Pressure Mounts

Russia and China have both warned against U.S. entry into the conflict and called for an immediate ceasefire. The Kremlin labeled Israel’s strikes on Iranian nuclear sites “reckless” and urged all parties to de-escalate. Beijing, which imports a significant portion of its energy through the Gulf, has also lobbied for diplomatic channels to remain open.

The International Atomic Energy Agency (IAEA) and UN Secretary-General António Guterres have both expressed concern at the rapid deterioration of regional stability and called for restraint on all sides.

For now, the world watches and waits as Trump weighs one of the most consequential decisions of his presidency. With diplomatic channels still active and European nations scrambling to mediate, there remains a narrow window to avoid direct confrontation.

But if talks collapse or Israel intensifies its military campaign, the calculus in Washington could shift. If the U.S. enters the war, Iran has made it clear that the price may be felt not only in the Middle East—but at gas stations, shipping ports, and stock exchanges across the world.

Writing Essays That Sell: A Content Guide for Education Startups

0

Education startups face a tough challenge. You need to sell services in a crowded market. You must stay credible. You can’t seem too “salesy.” The balance is hard. Push too much, you scare away customers. Sounds too academic, you won’t convert visitors. Content that teaches and sells means knowing how students think.

Understanding Your Educational Market and Audience

First, know who you’re writing for. Are they stressed students with deadlines? Parents worried about grades? Schools seeking resources? Each group needs a different approach.

Many startups create content for “everyone in education.” This makes boring content that reaches no one. Get specific instead. Create profiles based on real users.

For example, EssayWriterCheap.org targets college students with tight budgets. Their content tackles real problems. Short deadlines. Hard assignments. Strict professors. This helps students feel understood.

Student-focused writing strategies should match how students read content. They read fast. They use phones. They have many distractions. Use scannable formats. Use examples they relate to. Use language that challenges you.

Research found specific content gets 3x more engagement than broad content. When content feels made just for the reader, conversion goes up.

Crafting Compelling Educational Content That Converts

Once you know your audience, create content that drives action. Educational content has a special challenge. It needs to show smarts. It must be simple to get. It should push action.

Elements of content that converts include:

  • Clear naming of a specific problem
  • Examples showing you get this problem
  • Brief reasons why it’s hard to fix alone
  • Your solution with clear benefits
  • Proof supporting your claims
  • Simple steps to start

High-converting academic content follows a problem-solution format. First, name a problem. Next, explain why it matters. Last, show your service as the fix.

Don’t write about “Better Essays.” Write about “How Engineering Students Can Impress Professors.” Specific content hits defined groups with real challenges.

EssayWriterCheap.org employs strict privacy measures — customer data is never shared with third parties. Put trust info into your content. Address worries about using your services. Include privacy, quality, and guarantee info naturally.

Building Trust and Authority in Educational Writing

Educational services need clear authority. Education involves deep trust. Students and parents want reliable help.

Trust signals to include:

  1. Writer skills and background
  2. Research and data points
  3. Student success stories
  4. Clear info on your process
  5. Clear rules on privacy and fixes

Educational content marketing tips often push sounding smart. This can backfire. It makes content dry and hard to read. Good marketing keeps authority while using friendly language.

Studies show 70% of people trust user reviews over brand claims. Include real testimonials. Show how you helped real students with similar problems.

Be honest about limits. Don’t claim to work for everyone. Share who benefits most. This builds trust with ideal customers.

Creating Content Formats That Engage Students

Different content types serve different goals. Know which types work best at each marketing stage.

High-performing formats:

  • Big guides for SEO and trust
  • Quick tools for getting leads
  • Comparison charts for decisions
  • FAQs for fixing doubts
  • Success stories for motivation

Essay promotion for edtech brands works best when it follows the student path. Early content should find problems. Middle content should compare fixes. Late content should give proof and ease concerns.

Different platforms need different formats. Long guides work for search. Short posts work for society. Know how people read content on each site.

Khan Academy does this well. They give deep resources for trust. They offer quick tools for fast help and keeping interest.

Measuring Success and Optimizing Results

Creating good content isn’t one-and-done. It needs ongoing checks. Track numbers to see what works.

Key things to watch:

  • How long people read
  • How many leads you get
  • Which content leads to sales
  • What readers say
  • What competitors do

Copywriting for online education tools should keep changing. First versions rarely work best. Plan updates based on data and what users say.

Test headlines, buttons, and content setup. Small changes can bring big results. One site raised sales by 28% by changing “Sign Up” to “Start Learning.”

Good startups see content as part of their teaching mission. When content gives value and fixes real needs, it guides readers to your services.

Free Zone vs Mainland in Dubai: Why Choosing Wrong Could Stall Your Growth

0

Choosing where to set up your business in Dubai isn’t just a paperwork task. It shapes how fast you grow, who you can serve, and what rules you follow. Pick wrong, and you might spend more, reach fewer customers, or hit a dead end you didn’t see coming.

Let’s break down the real difference between Free Zone vs Mainland setups—and what each means for your future.

What Is a Free Zone?

A Free Zone is a special area where you can start and run a business with full foreign ownership. You don’t need a local partner. These zones are built to attract international investors. Each Free Zone has its own authority and rules.

You can choose from over 40 Free Zones in the UAE. Some are made for tech companies. Others are better for trade, media, or services. Most let you work from a flexi desk or small office. Some allow full remote operations.

But here’s the catch—Free Zone companies can’t trade directly inside the UAE without a local distributor or agent. You can sell online or ship globally, but not operate freely in the local market. To better understand the legal and operational impact of each setup, read GCG Structuring’s full guide on Free Zone vs Mainland in Dubai.

What Is a Mainland Company?

A Mainland company is licensed by Dubai’s Department of Economy and Tourism (DET). It gives you access to the full UAE market. You can trade locally without needing a middleman. You can bid on government contracts. You can open branches across the country.

In most sectors, you also get 100% foreign ownership now. You don’t need a local sponsor anymore, though it’s still required in a few fields like oil and gas.

To set up, you need a physical office—at least 200 square feet. Visa allowances depend on your space. So do some tax and compliance rules.

Why Choosing Wrong Can Hurt Your Business

1. You Might Not Reach Your Market

Say you open a Free Zone business but want to sell in Dubai malls or work with UAE clients face to face. You can’t do that directly. You’d need to hire a local agent, which adds cost and limits control.

If your core market is inside the UAE, you need a Mainland license. Free Zones are best when you sell online, export goods, or serve overseas clients.

2. You Could Get Stuck on Space and Visas

Free Zones have visa caps. Some allow 2–3 visas with a flexi desk. If your team grows, you’ll need to lease more space or restructure.

Mainland companies give you more visa flexibility, tied to the size of your office. If you plan to hire locally, mainland may be the smarter long-term choice.

3. Costs Can Surprise You Later

Free Zones seem cheaper upfront. But if you need a local distributor, pay for import permits, or expand office space, costs can add up fast.

Mainland setups may cost more at the start, but give you direct control, better reach, and fewer middlemen. Over time, it may be the more cost-efficient route.

4. You May Limit Future Growth

Some government contracts, tenders, and licensing options are only open to Mainland companies. If you plan to work with local authorities or scale into regulated fields, Free Zones may hold you back.

On the other hand, if you want a simple export-focused company, Free Zones are perfect. Just make sure your long-term goals match the setup.

Who Should Choose Free Zone?

  • Solo consultants and freelancers
  • E-commerce or digital service providers
  • Import/export businesses focused outside the UAE
  • Companies that want to test the UAE market before scaling

Who Should Choose Mainland?

  • Retail, real estate, or food businesses
  • Local service providers (marketing, legal, logistics)
  • Anyone targeting customers inside the UAE
  • Firms planning to scale, hire locally, or open branches

Still Not Sure?

Start by asking yourself:

  • Where are my customers?
  • Do I need a local office?
  • How fast will my team grow?
  • Do I want access to UAE tenders or contracts?
  • Is remote operation enough for now?

If you’re unclear, don’t guess. The setup you choose now affects how you operate tomorrow.

Final Word

Both Free Zone and Mainland options have their place. Neither is better by default. But one is better for you—based on your activity, market, and goals.

Choosing the wrong setup might not ruin your business. But it could slow your growth, shrink your market, or pile on costs you didn’t plan for.

Start smart. Ask the right questions. And if you need help, talk to someone who’s done this before.

Unlocking Value: How Crypto Loans Are Reshaping Access to Capital

0

As digital assets become a core part of modern portfolios, new mechanisms for accessing capital have emerged. Among the most prominent are crypto loans — secured lending arrangements that allow individuals to borrow against their cryptocurrency holdings without liquidating them. Whether you’re holding Bitcoin, Ethereum, or stablecoins, these loans offer a way to preserve market exposure while unlocking liquidity.

Understanding Crypto Loans

A crypto loan is a type of loan where a user deposits digital assets as collateral and receives a loan in another cryptocurrency, typically in stablecoins such as USDT or USDC. Once the loan is repaid, the collateral is returned to the borrower.

Key features include:

  • Collateralized structure — usually overcollateralized to mitigate volatility
  • No credit checks — access is based on asset value, not credit history
  • Fast processing — some platforms offer instant approval and funding
  • Flexible repayment terms — often without strict repayment schedules

This structure makes crypto loans accessible, efficient, and particularly appealing in volatile markets where timing liquidity matters.

The Bitcoin Loan: A Popular Use Case

Among various digital assets, Bitcoin is one of the most commonly used for collateralized lending. A Bitcoin loan works like any other crypto loan: the borrower locks up BTC as collateral and receives a loan amount based on its value.

Why Bitcoin? It’s often chosen because of:

  • High liquidity: Bitcoin is widely accepted across lending platforms
  • Store-of-value status: Many holders view it as long-term capital, not for spending
  • Market depth: Easier to manage liquidation and risk exposure compared to altcoins.

For example, someone holding Bitcoin from early investment may not want to sell during a temporary market dip. Taking a Bitcoin loan provides liquidity today — while maintaining upside potential for tomorrow.

Benefits of Crypto Loans

The advantages of crypto loans make them attractive not just to retail users, but also to businesses, crypto funds, and institutional players:

  • Avoid selling crypto during unfavorable market conditions
  • Preserve long-term investment thesis while covering short-term needs
  • Access capital quickly without going through traditional financial institutions
  • Tax efficiency in jurisdictions where borrowing is not considered a taxable event

These benefits are particularly valuable for those who are “long” on crypto and want to maintain exposure.

Risk Factors to Consider

While crypto loans offer flexibility, they are not risk-free:

  • Collateral volatility: A drop in asset value can trigger automatic liquidation
  • Platform risk: Security, transparency, and solvency of lending platforms vary
  • Interest and fees: Rates can fluctuate significantly depending on market conditions

Due diligence is essential: choosing reputable platforms and maintaining a safe loan-to-value (LTV) ratio can significantly reduce exposure.

Platforms Offering A Crypto Loan

Several platforms now offer both crypto loans, with varying terms and user experiences. Centralized services like CoinRabbit provide crypto loans with simple onboarding. Meanwhile, decentralized protocols such as Aave and MakerDAO offer more transparency and self-custody, but often require more technical familiarity.

Your choice depends on your priorities — whether it’s speed, control, interest rates, or jurisdictional compliance.

Conclusion

As digital assets become more than speculative instruments, crypto loans are gaining relevance as practical financial tools. They enable users to access liquidity, manage risk, and strategically deploy capital — all without selling the assets they believe in.