Six Business Trends for Year 2020 in Nigeria

The year 2020 for many Nigerians marks the end of yet another decade while for others it is the start of great business and entrepreneurial feats. Without gainsaying, the Nigerian business and entrepreneurial ecosystem has grown tremendously over the past…
Why Freemium Model Does Not Work in Nigeria

I maintain that your chances of hitting gold running a business venture in Nigeria are higher when your products and services are poised as a pain reliever than a multivitamin, and where such pains have become so afflictive the affected…