Ndubuisi Ekekwe
AUTHOR: Ndubuisi Ekekwe
The Mama Udeme’s Market: In Academic Theatres at Tekedia Mini-MBA
Mama Udeme: “Oga, buy from my market.”
Buyer: “How much is your corn?”
Mama Udeme: “200 naira.”
In that simple exchange lies a profound philosophical construct in...
Beat Tekedia Mini-MBA Early Bird Registration To Solve Equations of Markets
Let us solve the equations of the market at Tekedia Mini-MBA.
Tekedia Mini-MBA is a leading 12-week online innovation management program designed to equip professionals...
Football Must Be Decided on the Pitch: Senegal, CAS, AFCON – How Senegal Retains...
My understanding is that Senegal has taken its case to retain the African Cup of Nations trophy to the global apex body for sports...
Nigeria’s Next Companies: Building the Engines of a $3 Trillion Economy
The best companies in Nigeria have not yet been built. If anyone tells you that all the opportunities are gone, respectfully ignore them. Nigeria...
From Needs to Perception: How Category Leaders Redefine Competition
According to Tekedia Institute research, enduring category-king companies, firms that dominate and define their market, possess four distinct characteristics: they are perceptively innovative, evidently inspired, ruthlessly...






