Awareness and Observation Win Markets

Awareness and Observation Win Markets

Awareness and observation are antennas into the minds of customers, sharper than any MBA. Some entrepreneurs have used both to make out of chewing stick an organic toothbrush.

To be a successful businessperson, you do not need to be as mathematical as Chike Obi or grammatical as Wole Soyinka. All you need is awareness and observation on market frictions, finding solutions to them, and rapping up in a matching story. If you can get those three in sync, you will experience glory.

Walmart Brands Chewing Stick As “Organic Toothbrush” Selling A Box $15

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