“Category King companies… understand malleability and flexibility on a deep… basis” –

“Category King companies… understand malleability and flexibility on a deep… basis” –

John Mc Keown, a Tekedia Mini-MBA alum, examines how entrepreneurs in Africa can dream big and build great companies. In his piece, he drew from our session on “Exponential Technologies and Singularity” eminently delivered by Edward Hudgins, PhD, Chogwu Abdul, PhD, Gennady Stolyarov II, and Brent Ellman.

We are turning that course into a book in partnership with Transdisciplinary Transdisciplinary Agora for Future Discussions Inc. ( TAFFD’s ), USA and . This quote from Bent Ellman explains the core thesis of John’s piece https://lnkd.in/e9MnjtU

‘This too shall pass… a business plan that relies on the concept that controllable variables even exist, is being short sighted in my opinion… Category King companies are ones that understand malleability and flexibility on a deep… deep… basis. We’re talking about companies that not only are prepared for changes, but companies who can see where the future is going and decide how to play an integral role in helping it unravel.’

From Broke to Successful Entrepreneur, in Nigeria, You Need More Than an Idea and a Piece of Paper

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