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Lyft Looks for Double Play Strategy

Uber Wins In California – Tekedia Forum – Tekedia

Lyft looks for its double play as ride-hailing business continues to struggle. Uber has done well with its food-delivery service. Lyft wants to add that to find ways to overcome the current paralysis in the industry.

 As the ride-hailing business continues to suffer in the U.S. amid the pandemic, Lyft is taking a note from rival Uber. The company recently said it is developing a food-delivery service to help cushion the losses it’s sustaining from its rides business. But unlike Uber, Lyft said its delivery service won’t be consumer-facing, but rather directed solely at bolstering capabilities for restaurants. (Fortune newsletter)