Alphabet’s Google has launched a new artificial intelligence platform for business customers, Gemini Enterprise, in its latest push to attract more corporate clients and deepen its presence in the fast-growing enterprise AI market.
Unveiled on Thursday, the platform will serve as a conversational AI environment powered by Google’s most advanced Gemini models. It allows employees to interact directly with their companies’ data, documents, and applications in natural language. Google said Gemini Enterprise was built to help organizations “unlock insights from information and accelerate productivity across teams.”
“Gemini Enterprise brings the best of Google AI to every employee through an intuitive chat interface that acts as a single front door for AI in the workplace,” the company said in a blog post.
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The product launch underscores Google’s intensified effort to compete in the enterprise AI segment, a space increasingly dominated by Microsoft, OpenAI, and Anthropic. Microsoft has already integrated its AI assistant, Copilot, across products like Office 365, while OpenAI has expanded ChatGPT Enterprise for corporate clients seeking secure, private access to its large language models.
Gemini Enterprise, like its rivals, will offer a suite of pre-built AI agents to assist with data analysis, document summarization, market research, and workflow automation. In addition, companies will have access to customization tools for building and deploying proprietary AI agents tailored to their operations.
Google confirmed that it has already signed on several high-profile clients for the new platform, including Gap, Figma, and Klarna, signaling early traction among major enterprises. These companies are using Gemini Enterprise to automate tasks such as financial analysis, design ideation, and customer service support.
The new platform builds upon Google’s long-standing enterprise offering, Google Workspace, which has already integrated AI features under the Gemini brand for tools like Docs, Sheets, and Gmail. Gemini Enterprise, however, extends beyond Workspace by connecting directly to a company’s private databases, internal dashboards, and third-party applications — effectively making it a business-wide intelligence layer.
According to Google, the rollout of Gemini Enterprise aligns with its broader effort to monetize its AI investments through Google Cloud, which has emerged as one of the company’s most profitable and fastest-growing divisions. Analysts estimate that enterprise adoption of AI tools could contribute billions of dollars in additional revenue for Google Cloud over the next few years, as businesses increasingly seek to automate and analyze their workflows using generative AI.
The launch also comes as Google continues to fend off regulatory pressure and antitrust scrutiny from the U.S. Department of Justice (DOJ), which is pursuing a landmark case accusing the company of maintaining a monopoly in search and advertising through anti-competitive practices. While the DOJ’s ongoing trial could reshape parts of Google’s business, the company is pushing forward with diversification efforts — including cloud computing and enterprise AI — to reduce reliance on its advertising revenue.
Gemini Enterprise marks a key step in that direction, as Google looks to reinforce its foothold among businesses while advancing its position in the AI arms race. The company is expected to expand the platform’s capabilities later this year with deeper integrations into Google Cloud and its Vertex AI service for developers.
“By bringing all of these components together through a single interface, Gemini Enterprise transforms how teams work. It moves beyond simple tasks to automate entire workflows and drive smarter business outcomes — all on Google’s secure, enterprise-grade architecture,” Google said.
The launch further cements Google’s position as a major contender in enterprise AI, as the battle to win corporate customers and the billions in revenue they represent continues to intensify.