OpenAI Teases GPT-6 Release With Memory And Personalization Upgrades Amid GPT-5 Backlash

Artificial Intelligence company OpenAI has teased about launching GPT-6, its next AI model iteration.

CEO Sam Altman, in a message to reporters in San Francisco last week, revealed that GPT-6 will feature enhanced memory and personalization capabilities designed to make AI interactions more adaptive and reflective of individual users.

Speaking to reporters, Altman said the new model will not just respond to users but learn their preferences, routines, and quirks to deliver a more tailored experience. “People want memory. People want product features that require us to be able to understand them,” he noted.

OpenAI is positioning GPT-6 as part of a broader industry shift away from generic AI tools toward custom-built agents. With its improved memory, users can create chatbots that better mirror their tastes and styles. The company has even consulted psychologists to help design these features, measuring how people engage with the technology and how it impacts well-being over time.

However, privacy concerns loom large. Altman admitted that GPT-5’s temporary memory feature currently lacks encryption, raising the risk of sensitive data exposure. He suggested stronger safeguards, including encryption, “very well could be” added, though no firm timeline has been provided.

On the policy front, Altman confirmed that future versions of ChatGPT would comply with the Trump administration’s recent executive order requiring AI systems used by the federal government to remain ideologically neutral while allowing users to customize them. “I think our product should have a fairly center-of-the-road, middle stance, and then you should be able to push it pretty far,” Altman explained. “If you’re like, ‘I want you to be super woke’ — it should be super woke. If you want it to be conservative, it should reflect that as well.”

OpenAI’s proposed launch of GPT-6 is coming after the rollout of its GPT-5 model, which was released on August 7, 2025. During the launch of GPT-5, the company described it as its most advanced AI system to date. It noted that the new model represents a major leap in intelligence compared to its predecessors, delivering state-of-the-art performance across multiple domains, including coding, mathematics, writing, health, and visual perception.

However, the launch of GPT-5 faced turbulence after many users complained that the model felt colder and less engaging than its predecessor. While GPT-5 is stronger at reasoning and long-form answers, some users say it’s slower in responses or sometimes over-explains things when they just want quick, concise replies. Others claim earlier models felt “snappier” for everyday, simple tasks.

OpenAI has since quietly pushed a tone update that Altman described as “much warmer.” He admitted that the rollout was mishandled but said GPT-6 would arrive faster than the gap between GPT-4 and GPT-5.

Despite his enthusiasm for memory as a breakthrough feature, Altman also noted the limitations of current models. “The models have already saturated the chat use case,” he said. “They’re not going to get much better. And maybe they’re going to get worse.”

For now, ChatGPT remains OpenAI’s flagship consumer product, and Altman said the company’s focus is on making it more flexible, more secure, and more useful in everyday life, whether for work, parenting, or beyond.

After a rocky rollout of its GPT-5 model, OpenAI is already teasing the artificial intelligence model’s next iteration, particularly its planned memory and personalization upgrades, CNBC reports. CEO Sam Altman said GPT-6 will include an enhanced memory feature that lets users create chatbots that better reflect and adapt to their preferences and tastes. However, privacy issues still remain a top concern and additional encryption may be required. The move reflects a broader shift away from generic AI and towards custom-built agents.