Things are hard. But that hasn’t deterred mobile phone maverick Samsung from letting go a new line-up of fashion-centric mobile phones targeting the feminine sector of its markets. One of them is the Samsung S5150 Diva, a basic clamshell handset that oozes with femininity that has few rivals out there. Another is the Samsung Wave. And who’s going to buy one now after most people have already purchased their dream HTC or Android phones? Well, Samsung made sure the new phones are affordable enough that it can settle for loose change this  season. It can serve as a second handset you won’t mind losing.

At a Glance

The Samsung lady handset is your basic tri band GSM/GPRS/EDGR mobile phone that comes housed in sleek clamshell body pockmarked with 3D sculpted cube pattern that that gives it a novel feel in your hands. It measures a compact 94.0 x 47.0 x 17.4 mm weighing 82.8 grams that makes it friendly to the pocket or handbag. You won’t get 3G and WiFi and this is understandable on a budget phone like this. You can surf the net on GPRS/EDGE speeds and you get wireless data connectivity with Bluetooth devices with its Bluetooth 2.1 support.

There’s capable 3.2 megapixel autofocus camera with QVGA video recording. It has Beauty Effect for beautifying portrait shots and a Lomo Effect for getting that clear old style shots. Its 2.2-inch QVGA TFT LCD display supports 16 million colors. When the clamshell is shut closed, there’s a small monochromatic display hidden under the sculpted textured body. It gets illuminated to show date and time, battery status and flashes alerts for scheduled appointments, incoming calls and text messages.

On the road entertainment starts with capable media players that plays all your popular audio and video file formats and sports an FM radio. There’s Bluetooth A2DP capability for supporting wireless stereo Bluetooth earphones. Internal memory is quite modest and thanks to its microSD slot, your media files can be stored using a microSDHC card of up to 32 GB. Talk time is a decent 7 hours and standby time is 7.8 hours from its 800 mAh lithium-ion battery.

Like recent Samsung mobile phones, this one uses the TouchWiz user interface which gets some nifty enhancement to five it a feminine look and feel. In addition, your get an application called Wish List that keeps track of your must-have items in a shopping list.

There’s also an “etiquette mode” that can silence the handset when you’re in a social gathering or business meeting. You also get the usual browser and email client application with customizable homescreen for icons that can instantly access your IM and social networking accounts.

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