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The Amazing Nigerian Webpreneur – Nairaland Founder Owns Nigerian Craiglist

By
Tekedia Editors
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0

You might have heard of Nairaland – the very site where most of the discussions that happen about Nigeria are done. Young men and women are pushing that site up and today it is ranked about 2nd or 3rd as the most visited indigenous African website by Alexa.

The young man that manages it seems to have gotten a skill that few have. He curates the audience and he keeps growing the site.

But over the weekend during our research, Tekedia noticed that the owner of Nairaland owns another impressive site. That one is the Craiglist of Nigeria. The name of the site is Nairalist. He has gotten the good names for Naira.

( Nairalist Home | New Posts )
Nairalist™ is © 2008 – 2011, Seun Osewa Of Nairaland. All Rights Reserved.

Nairalist is a centralized network of online communities, featuring free online classified advertisements – with sections devoted to dating, housing, personals, for sale, services, community, gigs, résumés, and discussion forums. It covers cars, housing, and many areas. The info below gives a typical record:

Lagos Dating (Dating By Email) Location Dates
The United Kingdom Distance Learning advantage….. IKOYI 31 minutes ago
Get 1GB data plan internet browsing on your zain sim for just #1,100 07030585047 5 hours ago
Fairly Used Zain Or Mtn Modem Is Needed 07030585047 7 hours ago
a beautiful female companion is all I need

Develop A Social Bond To Wow Your Customers – Some Guidelines To Execution

By
Tekedia Editors
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0


Organizations are living entities and they must form bonds with the other entities, customers, that keep them alive. Without that connection, no business can survive. Some worship Apple today because of the kind of bonds it has formed with its customers. It has asocial bond and that continues to be nurtured. Steve Jobs, the Apple CEO, takes Apple customer experience very seriously.

 

Brand loyalty does not come from one side. You build it and you work hard to sustain it. That means the company must also communicate with the customers. You have to find an opportunity to respond to what the customers want and meet those needs. If you ignore them, you have failed in managing your brand.

 

The following are some ways you can deploy to develop a viable and sustainable social innovation strategy that will grow and nurture your brand.

 

  • Get the right product. No matter how hard you try, if you do not have the right products, the customers will not stay

 

  • Engage your customers through news, forums, blogs and more. Recently companies like Businessday have SMS through which they can communicate with their customers. You need that interaction space to keep the relationship healthy.

 

  • Be honest about your business, products and services. Nothing hurt customers than deception. You need to be plain and simply simple when you market them. You cannot lose your trust bank.

 

  • Feed the buzz – understand what they are saying and follow up where necessary. If they email, respond and try to keep them engaged

 

  • Use social media to engage them and if possible create groups on Facebooks and nurture that group relationship

 

  • Have a plan and exactly how to engage your customers. If you have staff, have a policy on what has to happen and what each must do at any point in time. You may have to hire someone if the firm is big and needs a lot of attention on the image.

 

  • Find some budgets to advertise your brand. People need to know about it.

 

Brand management is such a huge part of business management especially when considering what is happening in the social media network. If you ignore your brand, it can die before you know it. Information flows fast and it is imperative that you respond quick and aggressive when you need to. It a contact sports – in this age, it is a 24/7 social bond that will keep you ‘liked’ by your customers.

Before You Make That Website – Guidelines From Our Webmaster

By
Tekedia Editors
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1

We have received many commendations on the simplicity of our site. We just took away the noise in website design and put only the things we NEED. No fancy, just what is needed. Now, the team that built tekedia has some lessons to pass across. These are some guidelines for making your site.

  • Plan what your contents will be. The nature of the content will affect the design and structure of the site. A business site should be conservative while an entertainment site should be sociable. You must not make a law firm site to look like a college party site. The content defines the strategy
  • Think about the audience. Who will visit the site. If you are an investment bank, it is possible that only the high network with visit. The poor guys are not around. What do you have to do to save these guys time? You make things very simple and direct.
  • Simplify any design phase. Your menus and categories must be needed and cannot be done in a hurry.
  • Logos matter, don’t cheap out. You don’t have to spend 1000s on a clever logo, but it should be clean, simple and memorable. A Perth logos company friend showed me a few dozen logos and I instantly recognized the popular ones, at which point he showed me they all have the same clean/simple designs.
  • If a blog, plan your content and if you cannot get content, ask yourself if it is worths the time and investment to make a site. You need consistent sources of content.
  • If your site is heavy in traffic , you may need a webmaster. That can be outsourced to an external company to do for you, though.
  • Think through your search engine optimization (SEO). Is your site SOE search engine friendly?
  • Do not forget the contacts and visitor forms. For most customers having that form makes things very easy and fast to communicate.
  • Get Facebook and Twitter, at least, integrations to your site. Where appropriate, include YouTube
  • You may need to have any analytics on your site to track traffic. This could be from Google or Bing,

Tekedia Webmaster

Fasmicro.com Web Design Services

2011 PC Market Growth Slashed From 7.1% To 4.2% by IDC

By
Tekedia Editors
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0

International Data Corp (IDC) , a Market research firm  has slashed its forecast for 2011 PC shipment growth to 4.2% from 7.2% owing to multiple of factors. They include declining Q1 2011 shipments, challenging economic outlook and maturity of the PC market in the developed region. The developing world will provide most of the growth. Also, there is a concern that the tablet is displacing PC.

 

Consumers are recognizing the value of owning and using multiple intelligent devices and because they already own PCs, they’re now adding smartphones, media tablets, and eReaders to their device collections,” said Bob O’Donnell, IDC’s vice president of clients and displays.

 

Many analysts have been reducing their 2011 forecasts for PC.   GarTner has since reduced its estimate to 10.5%. Yet, Intel remains optimistic about the PC growth, but is realistic that the growth will not be high as it used to be.

 

High unemployment  remains a key factor that is affecting how consumers spend. With the job market static, spending is watched very well by consumers. Unless the economy improves, most consumers will not like to spend and invest in PC.

 

The events in Japan can actually spark PC market depending on how many will be replaced after the crises. Q1 2011 PC shipments were down 1.1% from 2010, with a decline of 4.4% in consumer shipments that was only partially offset by 3% growth in commercial segments, according to IDC. The decline in consumer shipments was particularly acute in mature regions, with double-digit declines in Western Europe, the U.S. and Canada, according to IDC. Asia, Latin America and Africa will lead the growth as most people are still buying their first PCs as their economic outlooks improve.

 

Nigeria Sturvs Is A Nice Social Aggregator – A Good Local Digg.com

By
Tekedia Editors
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0

 

Sturvs is a web 2.0 social aggregator with updates from all the major sources of information on the Nigerian web. An aggregator is a computer software or website that aggregates news from other news sources.

 

We spent time on the site and it really looked very nice. Tekedia is fascinated over the Sturvs Engine.

 

We have submitted tekedia to this site and will be expecting that it gets accepted.We really like Sturvs and the social network integration is cool. If they can reduce the density of their graphics the site will be better. We just think that the usability is affected by the too much graphics.

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