Every business is constructed on three foundational pillars: people, processes, and tools. These are the engines through which products and services are created to remove frictions in markets.
When talent is properly aligned, processes are intelligently designed, and tools are optimally deployed, firms create value at scale. At Tekedia Institute, our programs are designed to help co-learners master how to optimize these pillars for maximum market impact. In essence, we help organizations solve the calculus of the market where growth, friction reduction, and profit are the desired outputs.
To operationalize this thinking, we conceptualize market strategy through what we call the Tekedia EDIA Play framework:
- Efficiency Play – Doing the same thing faster, cheaper, and more reliably. This is the domain of operational excellence, automation, and lean supply chains.
- Differentiation Play – Making customers perceive you as meaningfully distinct through brand, design, superior experience, or specialized knowledge.
- Innovation Play – Creating something truly new, shifting the basis of competition and redefining the rules so competitors must respond to your architecture.
- Aggregation Play – Using scale, platforms, and networks to coordinate fragmented demand and supply, capturing value through orchestration rather than direct production.
Join me tomorrow at Tekedia Mini-MBA as we examine the Grand Playbook of Business and unpack how these four plays shape market leadership.
Tekedia Mini-MBA Edition 19 Has Started, Register and Join | $170 or ?120,000
---
Connect via my
LinkedIn |
Facebook |
X |
TikTok |
Instagram |
YouTube