When I Told Uber To Exit Self-Driving Business in Aug 2018; It Just Did.

When I Told Uber To Exit Self-Driving Business in Aug 2018; It Just Did.

Finally, Uber is exiting self-driving business. In Aug 2018, I wrote that Uber made a very bad mistake getting into that sector. There is no material leverageable benefit for Uber to be making self-driving cars, purely by looking at the redesigns which mobile internet has brought into the world. The greatest empires of today control demand, Uber was there. Wasting efforts on controlling supply was a mistake.

Of course, Uber has just done the right thing: exiting self-driving car business. It ought to have listened years ago, and saved $billions it put in that unnecessary detour.

Read that Aug 2018 piece again.

Uber Should Exit Self-Driving Business

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