12.4 – Your Most Important Customer in Africa

12.4 – Your Most Important Customer in Africa
The best strategy in any business is the one that brings paying customers. You cannot argue with improving revenue. When a business model delivers that, it is very safe to assume that it is working. That is the root of the ageless statement which posits that “customers are kings”. If you are in the market to make money, making sure that customers are treated well, in order to constantly deliver the improved revenue, is a slam dunk. In this age of big data analytics, some firms are using computational systems to ascertain the profitability pipelines of their customers. That way,…
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