Kelechi Kalu
KELECHI KALU is a brand communication, trade marketing and business development specialist based in Northern Nigeria. He is reachable on [email protected]
AUTHOR: Kelechi Kalu
My Painful Experience in the Nigerian Insurance Industry
I had set out for Ahia-Ohuru open Market in Aba that fateful Saturday morning with my monthly grocery list. After driving around for a...
Tortoise, Fintechs and Central Bank of Nigeria’s Financial Inclusion Goals
Once upon an animal clime, the Tortoise was madly in love with the only daughter of the King. The problem is, the King does...
REJOINDER: Bigi Cola Is Not At Price War with Coca Cola In Nigeria
I read the piece referring Bigi Cola’s low pricing by my friend,Joel Ajayi, last week. My friend questioned the sustainability of Bigi Cola’s choice...
Football and Femininity: A Cause Marketing Musing
By Kelechi Kalu
It was the final of FIFA WOMEN WORLD CUP 2031 between Nigeria and Comoros and the time was 49 seconds into the...