CATEGORY: News
A Note on Viral Marketing – Part II: How Hotmail Grew
Hotmail is one example of a product that spread through the use of viral marketing techniques. This case study will cover the early days...
689 million Africans live beyond 10km reach of a fibre node
Africa is connecting but we still have a long way to go.
In 2014 the inventory of terrestrial fibre transmission networks in Africa totaled 958,901...
How three geeks are fixing scholarship problems in Nigeria via ScholarX
Education all over the world has become increasingly expensive. Three guys are trying to fix that problem for Nigerian students.
ScholarX is an app designed...
A Note on Viral Marketing – Part I: What is it?
Recently, I have had to immerse myself into studying about viral marketing in order to understand some challenges faced by startups I am studying...
How WaraCake’s Olatunde Ayilara became the cake mogul in Lagos
WaraCake is a leading online cake store in Nigeria. They make it possible for anyone to easily shop for cakes and gift items for...