Jumla which means “all together” in Swahili, will be a platform for people to find premier African content from anywhere in the world for free. The users will get to enjoy a high quality online video experience on demand, offering them the option to watch what they want, when they want and where they want. Jumla will be a free service to the public, but will generate revenue from advertising sales on the video streams.
Of course, this is a very far idea because you cannot make contents free which you do not have rights over. How can you take TV programming and aggregate them for free? It does not seem possible. But we will see how this startup plans to overcome the challenges even many US companies have tried with severe legal consequences.
It is not as easy as Jumla makes it look. Yet, they can prove us wrong. Over to you Jumla.