LinkedIn Graduates From Video Product College

LinkedIn Graduates From Video Product College

This is very fascinating for people that like this platform: LinkedIn is launching LinkedIn Live, a live video product. For years, the platform where global professionals congregate has refused to focus on video. But that is now history, as LinkedIn pivots to align with the world where Facebook, TikTok , etc have made video a critical part of communication and information exchange.

LinkedIn — the social network for the working world with close to 600 million users globally — says that video is the fastest-growing format on its platform alongside original written work, shared news and other content. Now it’s taking its next step in the medium in earnest.

This week, the company is launching live video, giving people and organizations the ability to broadcast real-time video to select groups, or to the LinkedIn world at large.

Simply, in a world where people do many things at the same time, the easiest way to pass information could be videos. I do think that LinkedIn videos will have more impact in the professional domain world than YouTube. Because professionals are already on LinkedIn, contents created with business and professional ethos will do better on LinkedIn Live.

The focus area seems just right: “conferences, product announcements, Q&As and other events led by influencers and mentors, office hours from a big tech company, earnings calls, graduation and awards ceremonies and more”.  It will expand to include many other areas users will add as LinkedIn Live scales.

Tekedia Mini-MBA (Sep 12 – Dec 3 2022) has started; registration continuesRegister here. Cost is N60,000 or $140 for the 12-week program. Beat early bird for free books and other bonuses. 

I do plan to use LinkedIn Live; we already share many video contents on Tekedia.



#1. Advance your career, run your business better with Tekedia Mini-MBA (Sep 12 – Dec 3, 2022): cost is N60,000 naira ($140). Click and register here.

#2. Click here and register for Tekedia Startup Masterclass and master business secrets from start-up to unicorn. Cost is N180,000 naira ($400).

#3. Click here to join Tekedia Capital Syndicate and own a piece of Africa’s finest startups with small investment.

Share this post

One thought on “LinkedIn Graduates From Video Product College

Post Comment