“To succeed in business, you must build a brand and never destroy it. One competitive advantage I had when I ventured into manufacturing was my brand ‘Dangote,’ which I diligently built in the course of my trading commodities.” – Aliko Dangote In organizations around the world, resources are scarce. Firms have to optimize the factors […]
3.4 – The Dangote Insights
“When you import goods, you import poverty and you export jobs to other parts of the globe where such goods are produced.” – Aliko Dangote Winning markets comes through awareness. The brilliance of Aliko Dangote happens because of his high level of awareness to link market frictions and opportunities. The same goes for other empire builders. […]
3.3 – The Dangote Way
“We had a lot of capital, and we were able to build out our own power grid. The number one thing that kills businesses in Africa is power, or the lack of power. We wanted to have our businesses completely independent, with our own grid. So we built it. It took $1.2 billion” – Aliko Dangote […]
3.2 – The Tenets of Dangote Success
“The most dangerous thing for an entrepreneur to do is to actually go into a business that he does not understand fully.” – Aliko Dangote “Motivation, backed by good planning and correct action leads to success” – Aliko Dangote Throughout the presentation, I picked the following as some of the major pillars of Dangote success: Quality […]
3.1 – The Beginning and Evolution
“I always tried to move up the food chain… When I was trading sugar, I added salt and flour, so that then we could do pasta. And then I thought, why not make the bag for it too? So, we started making packaging.” – Aliko Dangote “To build a successful business, you must start small […]