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4-Month Tekedia Mini-MBA by Prof Ndubuisi Ekekwe [REGISTER]

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Hello,

Prof Ndubuisi Ekekwe has launched the mini MBA program  as promised. Register for the 4-month program for N50k or $140 here https://www.tekedia.com/mini-mba/ . Class begins Feb 10, 2020 exclusively online. From the announcement on Tekedia…

Introduction:

Invent, innovate and drive organizational transformation, performance, and growth. Capture emerging opportunities in changing markets while optimizing innovation and profitability. Digitally evolve your business or functional area, turning digital disruption into a competitive capability and advantage. Master the concepts of building category-king companies and thrive.

I am launching a mini-MBA via my blog, the Tekedia Institute. I invite you to register ($140 or N50,000 naira). This program is a 4-month weekly program, beginning Feb 10, 2020. It will comprise videos, flash cases, written materials and webinars delivered online. When we finish, we will issue a certificate from the Tekedia Institute.

Register and join us. You will emerge transformed with tools and capabilities that engineer confidence, performance and growth.  Accelerate your leadership ascent with me!

…by Prof Ndubuisi Ekekwe

Regards,

Tekedia Team

https://www.tekedia.com/mini-mba/

The Epic Siamese Surgery And The Hope For Nigerian Healthcare

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On November 14, 2019, Prof. Emmanuel Ameh led a team of 78 medical personnel in an epic surgery to separate Siamese twins that lasted for 12 and a half hours at the National Hospital Abuja (NHA).

The conjoined set of twins were delivered in Federal Medical Center Lafia, Nasarawa State, with complicated body defects. They had one liver, a protruding tummy and a lower chest.

The success of the surgery has made viral news that Nigeria’s Minister of Health, Dr. Osagie Ehanire, issued a statement calling it a significant feat in Nigeria’s medical practice.

He said: “This is a demonstration of excellent team work, which also shows that with confidence in the health sector, we can do great things in Nigeria.

“One of the reasons why some Nigerians travel abroad for treatment is because they lack confidence in the health sector. They believe that we do not have specialists and the required medical equipment to handle sensitive cases, but this case has shown that we have the expertise. No foreign aid was involved in the surgery.

“The ability of these experts to work together means that we can stand up to many international hospitals, as far as advanced surgery is concerned. This is a complex one involving conjoined twins with one liver.”

The complexity of the operation needed more than expertise. Prof. Ameh explained what they did in order to deliver a successful surgery, which includes monitoring the twins for a 15 month period.

“We received the twins on August 14, 2018, and quickly constituted an interdisciplinary team, including pediatric surgeons, cardiac surgeons, plastic surgeons, nurses, imaging experts, dermatologists and other experts from various medical disciplines, as well as support staff.

“One of the major challenges was that the twins came with their intestines bulging out of the lower part of the tummy, which we quickly resolved.

“We also needed to determine if they could survive separately after separation. We found out that they had two separate hearts that were normal, but with a common cover. They also shared the lower half of the chest, and there was only one liver serving the two of them. Other organs were separate and normal,” he said.

Ameh further disclosed that the 15 month period of monitoring was to enable the twins to grow well enough to withstand the pain and pressure that would come from the complexity of the surgery.

“We celebrated their first birthday in the ward still conjoined. The surgery was performed on November 14 2019. By that time they were 15 months old. A total of 78 medical staff was involved in the 12 and a half hour surgery. We even planned to spend 48 hours if there was a need for it. After that, the twins spent a week at the Intensive Care Unit before they were taken to the ward,” he said.

This is not the first time a Nigerian hospital is recording success in Siamese twins separation, in June 11 2018, the University of Abuja Teaching Hospital (UABTH) announced that it successfully separated conjoined twins in an operation that gave hope to what’s to come. But the complexity of this one tested the expertise and the Nigerian medical institution’s capability to handle complicated cases.

The medical director of NHA, Dr. Jaf Momoh said the hospital saved the parents of the twins a fortune that they would have spent travelling abroad for the surgery. He said the cost of the medical operation overseas would have amounted to more than N20 million, but National Hospital took care of the bill.

“The cost of running a hospital is enormous. The average electricity bill of the National Hospital is about N19 million every month. That is why we collect money. We took it upon ourselves to mobilse resources and invest it on the twins.

“If the parents had the means, they would have gone abroad like some other Nigerians and spend at least an equivalent of N20 million in foreign currency. It is cheaper doing surgery here, Ameh said”

The call for Nigeria to stop medical tourism is as loud as the call for government to give due attention to the health sector. Ill-equipped medical facilities and depreciating medical workforce have been a major contributing factor in promoting the culture of medical tourism that Nigerians are famous for. Though President Buhari said the custom needs to stop, but he himself has been a regular visitor of foreign hospitals.

It is believed that Nigerian hospitals and medical staff welfare are being neglected because public office holders don’t patronize them, and that has resulted in mass exodus of medical personnel from Nigeria.

Yearly, about 2,000 medical doctors leave Nigeria for other countries in search of a better pay and system to work in. the rate is alarming because the number of doctors keep reducing while that of patients are increasing. The World Health Organization recommends one doctor to 600 patients, but the ratio in Nigeria is one doctor to 6,000 patients.

The OPay “Word of Code” Marketing

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To understand the heart pulse of tech evolution, I sign-up to many solutions. By using those solutions, I get first-hand insights on what is happening. This is necessary because in our services, we are paid to help business leaders advance their missions, and to do that just fine, it is expected that we know the ecosystems very well. 

OPay is one of those companies I consider to be category-kings in their domains. Through executions of the Invisible Layer Strategy and Double Play Strategy, OPay has emerged as one of the most potent technology companies in Nigeria. Its scaling playbook is legendary and the way it has built amalgam of transactional feeders into the fintech solution is superb. In the mini MBA series which begins Feb 10, I have a flash case on this company; participants will learn more as we examine market systems and the players, among others.

If you have an account with OPay, you might have received something like this (below):

Your friend is inviting you to join OPay! Sign up using code 15xxx to start enjoying services like bill payments, money transfer, investment and loans, and hail a ride. Get started now

That is Word of Code marketing, from the traditional word of mouth  marketing where a satisfied customer tells friends and associates about a company or service. But here, OPay is not waiting passively for you to talk about it, it is stimulating you, digitally, to push the message. For a company which is rumored to be processing excess of $10 million daily about six  weeks ago to offer that in the playbook, one can conclude that it wants to win it all, rapidly.

“We see ourselves as a key contributor to expanding financial inclusion in Africa, and helping local businesses and workforces to thrive from opportunities created by new, digital business models,” Zhou added.

OPay launched its mobile payment service in August 2018, with an initial focus on “the massive unbanked population of Nigeria.” The company said that since its Series A funding in May, it’s tripled its active agents to over 140,000 and saw daily transaction volumes double to over $10 million per day.

Sure, the Word of Code marketing was not pioneered by OPay; many other firms do use it. However, this is the only firm I know where telling someone to sign-up to bill payment, money transfer, loans, and investment services can get you a discounted ride to work or home. That marketing strategy could do more to growth than any new feature in the apps.

In this 2020, think beyond technology – and examine other plays (yes, non-tech plays) in your business growth playbook.

https://www.tekedia.com/mini-mba/

The Invisible Layer Strategy and Why OPay Is Emerging As Nigeria’s Most Potent Fintech

 

Discover The Mines of Knowledge – Join Me On This Excursion

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Besides the systems and processes, on actualizing accomplished careers, we do know that we need luck (yes, grace). Interestingly, preparing and fertilizing some necessary tools can make that luck work out faster. There is time for accumulation of capabilities, and there is a moment for monetizing those capabilities. Just as nations rise when they generate, accumulate and deploy knowledge (not just find oil wells or gold mines), your 2020 can become great when you acquire some unique capabilities which are evidently non-common. Build mines of knowledge (click and read it) and advance! I will be taking many on excursions on discovering those mines; join me and register.

From the Babylonian Empire to the American empire of today, when you win on Knowledge, you win on economy and human development. Babylon (today’s Iraq) used to be an intellectual domain. When Islam was founded in the 7th century, there were many intellectuals that actually helped. Abu Ja’far al-Khwarizmi, the Father of Algebra, lived in Baghdad and was known to travel to Mecca to help fix mathematical puzzles. He built the foundations of modern Algebra.

[…]

There is hard evidence that when nations build mines of knowledge, they prosper. Over the last 500 years, productivity increase has driven GDP (gross domestic product) growths across nations. When nations improve their productivity capabilities, they always experience expansion in GDPs. And when GDPs expand, the results have correlated with higher standard of living. Higher standard of living is better living welfare for citizens.

Discover the mines…Build the mines..with me.

https://www.tekedia.com/mini-mba/

Mines of Knowledge

Selected Ndubuisi Ekekwe Public Speeches

Three Things Nigerian Youths Need to Know about the Unbundled Mass Communication Curriculum

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It is no longer news that the Nigerian Universities Commission has unbundled the Mass Communication curriculum into seven different departments each awarding its own degree. The curriculum widely supported by Professors  and Practitioners of Communication in Nigeria first came to lime light sometimes early 2019.

Amidst arguments and counter arguments of the possibility of its implementation, it appeared all was set to launch a new phase in the study of communication in Nigeria.

Recently, words filtered out that the implementation across universities in Nigeria is scheduled to begin this year with fresh admissions of new students. This kernel has given a notice of the regulatory body’s commitment to widen the depth of a course known as communication studies. And the beginning of challenges of sustaining the new unbundled  curriculum. Though the move was not to totally erase the Mass Communication as a course, it has given universities the opportunities to run specialized courses in the areas in which it was split.

People have expressed fears on the new curriculum unbundling the discipline. While some say the fears are unfounded, others argue that any problems emerging from this new move would be resolved along the line. What are the issues that this For the average Nigerian youths, what are the strengths and weaknesses of this new unbundled curriculum? This is what this piece focuses on.

#One Faculty, Seven Programmes. Unlike before, the new system means that communication has become a faculty. This implies that communication has now become an umbrella for seven other programmes. For communication studies, there are varieties of course a prospective student can pick from. From Public Relations, Advertising, Journalism and Media Studies to Multimedia and Media Studies, the coast is now clear.

#Generalist Versus Specialist Education. The unbundling  of the communication has given the opportunity for students to specialize in an area of communication. Unlike the usual practice before now where a student of communication would be struggling to specialize in an area, the new curriculum makes it easy for students to specialize, take courses and earn a degree in their area of specialization.  For instance, any student who is interested in Advertising would take courses in advertising only without  bothering to go to other areas as was the common practice. This allows for deeper knowledge in theory and practice. It could also facilitate easier entry into the professional circle.

#Stiffer Competition. With this new development, there will be tighter competition in the industry. Since we have specialized degrees, it would be difficult to cross the boundary from one aspect of the discipline to the other. For example, when a vacancy exists for a journalist in a media house, only applicants with a degree in Journalism and Media Studies would be considered. If it were before, all graduates of Mass Communication would have had the chance to compete. In a severe economic landscape like what we have in Nigeria, it might be difficult surviving as graduates of Public Relations would have to look for jobs in that segment of the communication studies.