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[News Flash] QluQlu, Africa’s Group Discount Giant, Relaunched Today – Business Model Revamped

By
Tekedia Editors
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2
Two african young women sitting in a car while have road travel

It seems that good things are just happening all over Africa. As Google has electrified the region in the last few weeks, we cannot wait for more. Our startups are becoming razor-focused on strategy and showing the capacity to go into business battle.

Tekedia reports that QluQlu, Africa’s player in the group discount business, has relaunched its site and revamped its business model. We think the simple aim is to serve the customers, better.  In an email correspondence, the team sent us a press release which we are making available to our readers in entirety.

Tekedia maintains our prediction that QluQlu could become an acquisition target by Groupon or LivingSocial (of course the team may not like that one. They want to build and stay forever!).

Notice that QluQlu has a paypal interface now. Life cannot get better. To access the impacts of these group discount players, we want those that have used these awesome services to send us feedback. We want to know how much you are saving and how easy the merchants are cooperating.

QluQlu.com.ng re-launched with a new User Interface & Business Model

LAGOS, Nigeria.– QluQlu Nigeria, a group discount website that offers a daily deal on the best local goods, services and events in Lagos re-launched today with a new and improved User Interface as well as a tweak on its Business Model.

Using the principles of group buying/bargaining, QluQlu negotiates amazing 30% – 70% discounts with quality local businesses. QluQlu subscribers get free daily emails alerting them to the deals. The deals are activated only when a minimum number of people agree to buy, encouraging subscribers to share the promotion with family and friends. By guaranteeing a large minimum number of new customers, QluQlu creates a powerful new marketing and customer acquisition vehicle for local merchants.

In effect, QluQlu Nigeria brings buyers and sellers together in a fun and collaborative way, offering consumers great deals they can’t get anywhere else and while offering the local business new and desirable customers. This innovative approach to e-commerce has brought millions of dollars in new revenue to local businesses worldwide while saving more than N600,000 for subscribers in Lagos over the course of 6weeks since its original launch.

In the new iteration of the business model, QluQlu customers will pay the full price upfront for the coupon and then have a period of between 3 and 6months to go redeem the coupon at the premises of the local business. This is in contrast to the earlier model where users got the coupon for free and paid only on redemption. Explaining the shift in model, Kofi Afaedor, CEO of QluQlu noted that the earlier model was to build confidence within the consuming public. Now with some 300 coupons distributed, it’s time to step up the model to enable the company provide customers with greater discounts on quality products and local businesses with the cash up front to justify the huge discounts.

The new brightly colored and sleek user interface also integrates seamlessly with social media enabling users to share content and deals via Facebook & Twitter. Users can also follow the site on Twittter @QluQluNg or become a friend on facebook to learn about new deals and other developments. He noted that the team will continue to evolve the application and business model to enable it provide world class internet-based services customized to the needs of local Nigerian businesses.

QluQlu customers can pay either by direct bank deposit or transfer into QluQlu accounts with GTB, Zenith Bank, UBA, First Bank or Union Bank. Also they can pay online via Cash Envoy or PayPal.

To receive emails about the deals of the day, customers must visit the site and subscribe.

About QluQlu

QluQlu Nigeria launched its website in March 2011 in Lagos, featuring deals on the best things to do, eat, see and buy. QluQlu uses the power of collective buying to offer unbeatable prices and provide a win-win for businesses and consumers. For more information, visit www.QluQlu.com.ng for QluQlu Nigeria & www.QluQlu.com for other QluQlu properties across Sub-Saharan Africa.

To get QluQlu’s daily free email for the best in your African city, subscribe at QluQlu.

To learn more on how to become a featured business on QluQlu, visit http://www.QluQlu.com.ng/getfeatured

S-Africa Loses Satellite in Orbit – Follows Nigeria’s NigComSat

By
Tekedia Editors
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0

Intelsat, satellite fleet operator, has confirmed that one of the two principal reflector antennas on the recently launched New Dawn telecommunications satellite for South Africa has failed. The satellite could not deploy in orbit.

 

The New Dawn satellite has been placed into orbit  on April 22 by European Ariane 5 ECA rocket. Since then, the satellite’s manufacturer, Orbital Sciences Corporation of Dulles, Virginia, USA, has been overseeing the transfer of the satellites from the point where it was released by the rocket to its test location. The satellite’s final operating location is 32.8 degrees east, primarily to serve African audience.

 

Nigeria made it first, beating South Africa in launching a satellite. New Dawn is South Africa’s first attempt to launch a satellite communications platform. It simply implies that it has to get new strategies as Nigeria is doing right now since the failure of the NigComSat – 1 satellite.

 

If cost and quality is the major issue, maybe, these countries could just team together and launch Africa’s satellites. It is strange that South Africa can commission a project of this magnitude without a backup.

HP Repositions Brand with Former SAP Chief – Marty Homlish to Lead HP’s Global Marketing

By
Ejiofor Agada
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0

Hewlett-Packard Co (HP) has hired former SAP AG marketing executive Marty Homlish to lead HP’s global marketing efforts, as chief executive Leo Apotheker continues to put his management team in place to drive growth. Apotheker, who formerly helmed SAP, is trying to galvanize HP’s sprawling divisions and expand its software business to boost margins.

 

The addition of former SAP marketing executive Homlish should bolster its software effort. As executive vice president and chief marketing officer, Homlish will oversee and lead marketing across HP, reporting directly to Apotheker, the company said. Homlish, who helped double SAP’s brand value, will help HP unify its marketing approach to “present ‘one HP’ to the market,” Apotheker said in a statement. He was at SAP for 10 years, more recently as global chief marketing officer and at Sony (SNE) for 15 years prior to that.

 

HP’s newly minted CEO has focused on the software business, calling it the “glue” of the sprawling computing giant’s operations and has said he wants to restore HP’s reputation for innovation — a reputation stemming from its early days as a founding father of Silicon Valley – and invest in research.

 

The software division now accounts for less than 3 percent of revenue. Apotheker is also under pressure to appease investors and fend off a clutch of rivals ranging from Oracle Corp to IBM. HP’s share price has dwindled since former CEO Mark Hurd — a cost-cutter popular with shareholders — left the company. Homlish replaces Michael Mendenhall who resigned from the company in January after four years in the role.
His resignation followed the high-profile executive of H-P’s chief executive Mark Hurd who left the company after an investigation found he had violated the business’ conduct standards.

 

HP is trying to tap into the growing appetite for cloud internet and mobile computing rather than just relying on PC sales. The company’s latest quarterly revenue figures, up 3.2% to $32.2bn (£19.6bn), fell short of analysts’ forecasts as consumer demand for PCs fell.

 

The firm is to launch a range of consumer and business products this year, including the roll-out its first tablet, the TouchPad, which is reported to come with a pre-installed cloud-based music streaming service. The launch of the cloud-based music locker would beat Apple and Google, who are also reportedly working on similar services, to the market. Separately, HP’s executive vice president for enterprise business sales and marketing left the company 19th April to “pursue other interests”. He will be replaced by Jan Zadak, currently HP managing director for EMEA.

[News Flash] Tekedia Founder Invited to NigeriaCom 2011

By
Tekedia Editors
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0

Over here in Lagos, we report that our Founder, Dr. Ndubuisi Ekekwe, has been invited to NigeriaCom 2011. It was communicated in an email by the Conference Producer, yesterday. He has not gotten back to us if he will attend, though. Dr Ekekwe  – the recipient of IGI Global 2010 “Book of the Year Award” and inventor of microchip for medical robots has spoken in Harvard University where he writes at HBR, Wharton Business School, MIT, and across the globe. He founded our parent company,

Fasmicro, which is giving Nigeria its first indigenous Apps Store. He holds two doctorates and four master’s degrees with undergraduate from FUT, Owerri (Nigeria) where he finished the best in his class in 1998. He is also a full professor of electrical and computer engineering and consult for United Nations, AU, and other leading institutions. An elite engineer, he creates some of the coolest technologies in the world with his colleagues in US.

I would like to invite Dr Ekekwe to make a presentation at the event,  looking at m-health apps in Nigeria.  Could you either pass this  invitation on to him, or advise me how to contact him direct?

 

Now in its second year, the event has become the must-attend event for  anyone involved with the Nigerian telecoms industry, with the most  senior networking and learning experience for delegates in Africa’s  largest and fastest  growing telecoms market.

NigeriaCom is a preeminent conference in Nigeria where participants will gain unique market perspectives and insights from a 40 strong speaker-line up including 25+ Operator leaders. The 2 day agenda equips you to capitalise on new networks and services, while the 60 stand networking exhibition will showcase the world’s foremost technology and solutions available for your business. With 1,000+ attendees, if you do telecoms business in the region, this is an event you cannot afford to miss! Past speakers included CEOs of the leading telcos in Nigeria like Etisalat Nigeria, Starcomms, among others.

We will be presenting this conference in few hours today – just gathering data. We are immediately calling to evaluate the impact as of last year. If you attended the last one, please email tekedia@fasmicro.com.

Date for DrupalCamp Fixed In Nigeria – October 9

By
Tekedia Editors
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1

 

DrupalCamp Lagos is formed and will be hosting an event. Drupal is an open source CMS (content management system) for web design.

 

Why Choose Drupal?

Use Drupal to build everything from personal blogs to enterprise applications. Thousands of add-on modules and designs let you build any site you can imagine.

Drupal is free, flexible, robust and constantly being improved by hundreds of thousands of passionate people from all over the world. Join us!

 

DrupalCamp to the folks in Nigeria is beyond just a gathering. DrupalCamp Lagos is geared towards use of open source tools & technology for the economic development of Nigeria.

 

Why DrupalCamp?

  • To improve technology awareness.
  • To help increase self employment opportunities.
  • To improve IT skills through hands-on training & Dev contests among students, individuals, professionals & the entire society.
  • To help our youths compete with the international community towards use of technology for economic development.
  • To encourage collaboration among IT professionals including individuals & corporate organizations

 

The program is open to general public, individuals, corporate organization & government parastatals.

 

Date: October 9th

8:30am – 3:00pm
Talk Sessions
8:00am – 8:30am
Introduction / Brief of Last Camp
3:00pm – 6:00pm
DevFest – Code Sharing / Drupal Training
Venue: Afe Babalola Hall, Unilag

 

Registration is here

 

Tekedia will be bringing update to this event as we near the time.

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