Greetings. Welcome to another brief from Tekedia Institute, a management training and advisory institution. Our lesson today is on the mission of firms and why we need to have companies.
Business Lesson: In every market, there are frictions. Frictions extend into the needs of customers which they want fixed. A hungry man in Lagos, Nigeria, has a friction which is to find food and eat. A businesswoman looking for a loan has a friction of finding capital for her business. But due to information asymmetry (one party has more material knowledge than the other), markets are inherently imperfect, making it difficult for demand (the consumers or buyers) and supply (the providers) to come into an optimal equilibrium.
To overcome these challenges – the imperfection in markets and the friction experienced by market players, establishing companies becomes important. Through companies, factors of production are organized. And that organization of factors of production produces a force called “products and services”. Through products and services, companies exert forces which overcome the “frictions” experienced by customers. This is consistent with basic physics: a friction experienced by a customer must be overcome by a force (i.e. product or service) delivered by a provider. Companies exist to create products and services to fix market frictions!
Video: In this YouTube video, I explain deeper
News: The next class of Tekedia Advanced Diploma programs with tracks on project management, supply chain, business admin, innovation & design, risk management begins once you pay. We have updated the structure – yes, upon payment, you have immediate access to start learning. It is 100% online, self-paced and runs for 8 weeks (2 months). Cost is $100 or N36,000. For curriculum, registration and more, click here – https://school.tekedia.com/course/diploma/
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Prof. Ndubuisi Ekekwe
Lead Faculty, Tekedia Institute
USA | Nigeria – https://school.tekedia.com/
Our contact: [email protected]---
1. Advance your career with Tekedia Mini-MBA (Sept 13 – Dec 6, 2021): 140 global faculty, online, self-paced, $140 (or N50,000 naira). Click and register here.
2. Click to join Tekedia Capital Syndicate and own a piece of Africa’s finest startups with a minimum of $10,000 investment.3. Register and join me every Saturday at Business Growth Playbooks w/ Ndubuisi Ekekwe (Sept 4 – Oct 23, 2021), Zoom, 4.30pm WAT; costs N20,000 or $60.