Mutiu Iyanda
Mutiu Iyanda is a Research and Communications professional. He currently works with Infoprations Limited, a data-driven management consulting company based in Lagos, Nigeria.
AUTHOR: Mutiu Iyanda
How Overused Sentiment in Digital Marketing Undermines Trust
Scroll through any social media feed or landing page and you'll find a familiar language: messages steeped in optimism, filled with phrases promising transformation,...
How Bloggers Are Driving VeryDarkMan vs GTBank Controversy on Facebook
A single voice, amplified by the right people, can spark nationwide debates, shift public opinion, and even shake powerful institutions. That’s exactly what’s happening...
Embedding Neutral Sentiment in Digital Marketing Messages
In a digital landscape where every scroll, click, and tap bombards audiences with emotionally charged content, a surprising trend is beginning to emerge: the...
VeryDarkMan: Influence Isn’t About Shouting the Loudest
In a world where public opinion forms and spreads within minutes, controversies aren’t shaped solely by the people involved. They’re driven by a web...
Who Held the Power? Inside the Digital Firestorm of VeryDarkMan vs GTBank
In a world where stories go viral in seconds, a single tweet can ignite a national conversation. The clash between content creator VeryDarkMan and...