Category: Exclusive Articles

Amazon’s West African Entrance

Bottomline: Last week, Amazon posted a new job description, titled “Business Development Manager – eCommerce/ West Africa”, but quickly took it down. Amazon wants to be in West Africa, using its best product, the ecommerce, as a landing platform to…
Applying Steve Jobs’ Mutative Management System In Your Firm

Bottomline: Legendary co-founder and former CEO of Apple, Steve Jobs, was a legend. He pioneered a management system in Apple which successfully redesigned the firm and brought unrivaled level of product innovation in the world. He engineered perception demand construct which…
Nigeria In The Post-Petroleum Era

Over the past few decades, Nigeria has emerged as one of the key political leaders in Africa. Despite a long history of under-performance, driven primarily by leadership and visioning problems, it remains a key global strategic partner. It has petroleum…