While other areas are being crowded with many respectable partners (think of group commerce like Allnaija, QluQlu, Dealdey), the business of local search in Nigeria remains an open door for anyone to enter. While many firms are focused on Lagos, the Northern states and Eastern states are yet to get connected.
The reality of this business is that it is expensive and the ROI could take long. Nigeria is not primetime for most Internet businesses; that could change within months. Traffic does not equal high business. But in the midst of this search space challenges is Connect Nigeria which continues to find a way to stay innovative by offering new products in a well designed web environment. They are expanding into jobs, local listing, media, among others.
ConnectNigeria is perhaps one of the most innovative information search portals in Nigeria that aims to make information easy to find, and easy to use. The portal provides the fastest, easiest and most innovative way for you to find information about businesses, real estate, automobiles, jobs, events, travel, sports, entertainment, health, education, technology and lots more.
ConnectNigeria.com was born out of NextDaySite.com’s desire to expose Nigeria’s businesses and information – thereby connecting Nigeria to the world and the world to Nigeria. If they continue to stay with innovation, they could possibly rule the ecosystem. Yet, they have to watch Google which ca decide to do local listing when they think Nigeria is profitable.