A Nation Of Promos – Diamond Bank Makes More 53 Millionaires

In line with its industry leadership in rewarding customers, Diamond Bank at the weekend rewarded 53 of its customers that emerged lucky winners at its SavingsXtra promo draws held in Lagos.


The combined draws which attracted promo regulators, past winners, customers of the bank and media practitioners saw 50 customers across the country winning N1 million each at the special Christmas draw, while in the monthly draws, Maurice Okolo, a customer at the Lekki Expressway, Lekki branch won the Salary 4Life, that is he will earn N100, 000 for the next 20 years; Dato Shederach of Bukuru, Old Jos Road branch won N5 million while Cynthia Chukwu of Alaba International branch went home with N2.5 million.


Some of the new millionaires include Ogamba Ugochi Chioma, Adeola Hopewell, VI branch; Jonas Orji Lekwauwa, Semi border branch; Chidera Beneth Anika, Enugu Oba road, Nsukka branch; Obumnaeme Umeagbor Dike; Akpapkava Road, Benin branch and Hypolite Ofodile Ikwuka of Ahmadu Bello Way, Garki, Abuja branch, among others.


Speaking about the campaign and special draw, Head, Liability Products, Diamond Bank, Adewale Akinrinade, stated that the special Christmas draws which produced 50 instant millionaires was a way of rewarding customers for doing business with the bank, adding that the Millionaires would step into the new year happier and ready to meet their goals and have their lives transformed.


He noted that the regular monthly and weekly draws would continue as scheduled , stating that all it takes to qualify for the draw is to have N5, 000 in Diamond Bank savings account.


“The saving Xtra reward campaign is one way of saying thank you to our customers. We cherish their contributions to the growth of the bank. If you already have a Diamond SavingsXtra Account you will automatically qualify for our draws if you save at least N5,000, otherwise, hurry to any Diamond Bank branch and open a SavingsXtra account. Every additional N5, 000 in your account qualifies for an extra chance to win,” he said.


Some of the new lucky millionaires contacted on phone were full of excitement and gratitude for the bank, stating that the money would go a long way to transforming their lives in the new year.


In particular, Chioma Ugochi one of the millionaires, lauded the bank for rewarding its customers, stressing that apart from the reward, the bank’s service delivery and customers’ relation have become the standard in the industry.


On his part, Jonas Orji was full of praises to God and the bank, stating that apart from the fact that he would continue to maintain relationship with the bank, he will now be spreading the good news about the bank.


Past winners present at the event testified how the various sums of money won had transformed their businesses.  According to Mrs Gloria Duru who won N500, 000 in one of the draws, the money had changed her life, lauding the bank’s transparency as her account was credited shortly after she was informed on telephone that she was one of the lucky winners.


Nkechi Stella Okolie who also won N500, 000 said she injected the fund into a building project. She advised Nigerians to make Diamond Bank their preferred bank.


Attesting to the transparency of the draw process, John Anyanwu of KPMG said they went through the process and it was in line with the bank’s standard, adding that there was no bias as every entry was given equal opportunity in the selection process.


Kachikwu Kandozie of Consumer Protection Council (CPC) lauded the transparency of the draws and commended the bank for rewarding the customers.


It will be recalled that Diamond Bank introduced the SavingsXtra rewards over three years ago (in June 2008), with the intention of encouraging a savings culture and as an opportunity to reward customers for their loyalty.


The bank gave away N200 million in prizes in Season 1 (June 2008 to July 2009); N400 million worth of prizes in Season 2 (September 2009 to August 2010), N500 million in Season 3 (September 2010 to August 2011) and it we will be giving away N605.5million in Season 4 (September 2011 to August 2012).


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