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25.2 – Cloud Forensics

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Challenges in Investigation In all circumstances that engage deployment models and cloud services, the cloud business model presents challenges on access to forensic data. For example, IaaS (infrastructure as a service) users may enjoy simple and effortless access to all data needed for a forensic investigation, but SaaS (software as a service) users won’t be […]

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25.1 – Mobile Forensics

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Introduction to Mobile OS Mobile phones are undergoing explosive growth. Today one can almost experience everything including banking, the internet, ecommerce, and credit card operations with mobile phones. Latest mobile phones take pride in their sophisticated mobile operating system software. A few decades ago, mobile phones were considered as non-optimal assets for capturing photos or […]

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25.0 – Social Media Forensics

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Social Media Social media sites like Twitter, Facebook and LinkedIn can be a treasure trove for forensics examinations. The expanding ocean of data in those networks is appealing to examiners. Marketers are already using social data to investigate links among customers. An establishment named 33Across looks at associations among social media customers to determine who, […]

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Fly to the Mountaintop

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The world is reopening after a once in a lifetime BIG reset. As you get back to business, have a purpose to serve as a productivity champion and a motivated leader in your office. Determine that you cannot be like a feather, which when tossed into water, moves wherever the current takes it.

Fly like a dragonfly which goes against the water current to reach its destination and  accomplish its mission. Simply No excuses. Discover opportunities from the flanks if the frontal axes are inaccessible, and win new territories. Innovate, Grow  and Execute.

Fly to the mountaintop. I want to wish everyone a great beginning as we return to business. Innovate, not just invent; this video explains.

Aggregators of Physical Elements Struggle

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Airbnb is cutting 1,900 employees. Uber is also re-calibrating with 3,700 leaving. Across sectors and regions, aggregation business models which connect physical elements through digital platforms have been hit hard by the Covid-19 pandemic. Uber orchestrates a framework where drivers and riders come into equilibrium; Airbnb brings short-term travelers and landlords together. Those entities were dislocated by the pandemic. But platforms like Facebook, Instagram and Google search which depend on digital raw materials like photos, texts, websites, videos, and music have done just well on growth, even if not necessarily financially since adverts have dried up.

Airbnb will lay off 1,900 employees, or about 25% of its workforce, as the pandemic continues to slam the travel industry. The home-sharing company is streamlining its operations in anticipation of its annual revenue being cut in half, according to a memo from CEO Brian Chesky. In total, it’s one of the largest layoffs to hit Silicon Valley since the pandemic struck — and marks an “ominous sign for the tech economy,” says Vox. It’s also a dramatic shift in fortune for the unicorn, which was poised to be a leading candidate for IPO this year.

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Uber is laying off 3,700 employees, or about 14% of its staff, as the ride-hail giant reels from the pandemic and an ongoing battle over worker protections. According to CNBC, CEO Dara Khosrowshahi will give up his base pay for the year. The cuts are happening as California sues Uber and rival Lyft, saying drivers should be considered employees and owed a minimum wage, overtime, paid sick leave, and unemployment insurance. The lawsuit also seeks restitution for unpaid wages. Tech news site The Information says Uber’s bookings have plunged 80% from a year ago.

As the world reopens, some of these redesigns will be permanent. I expect new business models to emerge. Think about it: not many companies will hire people and expect them to show up daily at work. Also, surveillance and security protocols to curb virus transmission will become a new normal.

This is the message: Think deeper into what you do, and how a new ordinance in business systems will affect your sector and business specifically.