Mutiu Iyanda
Mutiu Iyanda is a Research and Communications professional. He currently works with Infoprations Limited, a data-driven management consulting company based in Lagos, Nigeria.
AUTHOR: Mutiu Iyanda
Embedding Neutral Sentiment in Digital Marketing Messages
In a digital landscape where every scroll, click, and tap bombards audiences with emotionally charged content, a surprising trend is beginning to emerge: the...
VeryDarkMan: Influence Isn’t About Shouting the Loudest
In a world where public opinion forms and spreads within minutes, controversies aren’t shaped solely by the people involved. They’re driven by a web...
Who Held the Power? Inside the Digital Firestorm of VeryDarkMan vs GTBank
In a world where stories go viral in seconds, a single tweet can ignite a national conversation. The clash between content creator VeryDarkMan and...
5 Key Strategies from Brands on Using Images in Digital Promotion
Brands, both national and global, have come to recognize the power of images in their digital brand and sales promotion strategies. Through the innovative...
What the VeryDarkMan Uprising Teaches GTBank and Nigerian Institutions
It started like many social media uprisings do, a sudden burst of tweets, hashtags, and videos. But within hours, it had grown into a...