Maro Elias
AUTHOR: Maro Elias
Jumia 3.0 – Platform Advantage, Payment, Logistics and Data
So, my last article on Jumia was a scathing review and report of their business model, and why I think Jumia is not in...
Notes From My GTBank Case Study
My personal philosophy in regards to entrepreneurship is really very simple: create value for as many people as you can sufficiently extract value from....
Notes From My SystemSpecs Case Study
The most impressive business I've studied during the past couple of weeks is SystemSpecs, and there's a good reason for that.
One is SystemSpecs reminds...
Notes From My Jumia Case Study
So, I've spent the past couple of weeks working on case studies of various Nigerian/African Unicorns, answering questions like what they did? How they...
Thoughts on Market Size and Market Classes
If you're a startup founder in Nigeria, you have two main objectives; one is how to create value, and two is how to extract...





