China's DJI Flies Over GoPro Drones
GoPro, the action camera maker, which has struggled lately, would be trimming its drone making business. The company plans to fire 300 in its drone business. DJI, the Chinese drone civilian industry leader, is the reason why this is happening.
...but the Karma’s appeal has been dulled by one-time partner DJI, which introduced its own portable drones, the Mavik Pro and Spark to the market...Of course, DJI’s wealth of experience in the space gave the company a decided leg up on GoPro’s latest attempt to diversify.
The business of making any hardware which is not tied to a platform has no future except if you are a Chinese company. In our time, no one can really make a cost-efficient consumer hardware product better than China. Yes, you would mention iPhone except that iPhone has a deep platform which is the differentiated and exclusive software called iOS.
The reason Google Pixel will not necessarily be special is the fact that it cannot build a special platform for itself since China can make really good Android phones now. So, Pixel will just be another version of Android phone. And when that happens, it is hard to compete against China: Xiaomi and Huawei will give a good challenge to anyone in the broad Android-based smartphone business.
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Yes, China innovates. Without DJI, GoPro Drone would be doing well today. DJI quest to rule and dominate the civilian drone sector continues.
