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Home Blog Page 4982

Lessons from Saudi Aramco and Nigeria – And Why Business Leaders Must Be Ready for Opportunities

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Most times in business, leaders are so fixated with industry-wide operating conditions that they miss the moment to put their companies at the readiness level required to unlock and exploit opportunities as they emerge. Saudi Arabia’s Aramco saw a 90% increase in profits in Q2 2022 when it recorded $48 billion profit – possibly the best in the history of business.

As nearly every major nation in the oil world was celebrating, Nigeria was in pain. Due to oil theft, leakages here and there, etc, we could not exploit the moment which Russia-Ukraine conflict presented to us. Rather, instead of benefitting as an oil exporter, on high oil prices, our currency and economy are rattled. Simply, Nigeria missed the quarter of opportunity. 

In short, due to imports of refined crude products, the high oil prices were bad for the nation. With that, Nigeria struggles when the price of oil is low and suffers when it is high. Unfortunately the price cannot go sideways and that means the nation is stuck in a paralysis.

It is what it is: we complain that operating environments are bad in business. But check, we are not prepared to capture value if those environments suddenly change. For years, Nigeria was complaining that the price of oil was low. Unfortunately, when it went up, we were nowhere to take advantage.

Do not run your business that way.

Saudi Arabia’s largely state-owned energy firm has highlighted the colossal profits made by gas and oil-rich nations during the energy crisis by revealing profits in the three months to the end of June up 90% to $48bn (£40bn).

Saudi Aramco recorded what is believed to be one of the largest quarterly profits in history to easily beat the near $26bn it made a year earlier.

The world’s biggest oil company, which is 95% owned by the Saudi Arabian government, becomes the latest oil producer to benefit from soaring energy prices linked to the war in Ukraine.

It is thought to be one of the largest quarterly profits in history, when disregarding one-off increases that tend to inflate company earnings, and is Aramco’s highest since its shares were listed on Riyadh’s stock market in December 2019.

 

Comment 1: I’ll take the instruction prof. I won’t run my business in a way that it wouldn’t take advantage of opportunities presented to it. Thanks so much for the instruction Prof. Ndubuisi Ekekwe

My Response 1: Yes indeed. We must avoid that mistake. A nation which complained for years that oil price was low could not sell more oil when it suddenly went up.

Comment 1b: Prof Ndubuisi Ekekwe if I may ask sir, is it still possible to get something out the opportunity since the conflict is still on?

My Response to 1b: Nigeria’s current oil sector is designed to work if oil price goes sideways. But since it can only go up or down, we have no way of getting “something out the opportunity”. If it goes up, we spend more to import petrol. If it goes down, our external reserves drop. So as it stands, the situation is tough. (But could change if indeed the Dangote Refinery begins operations at scale. But that depends if he will sell at “loss” when he can make more money internationally)

Kim Kardashian Steps Out in Neon Camo

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While most celebs go for clichés like toned-down neutrals and classics like black, brown, and tan, Kim Kardashian opted for a neon-bright outfit at the Balenciaga show in Paris that shone as luminously as possible, while she attended in support of her ex-husband Kanye West (aka Ye).

The socialite, businesswoman, and reality star married an incredibly curve-hugging neon green camo top and a matching pair of bright green pants. To finish off the eye-catching look, Kim wore a pair of similarly colored boots, sported her platinum hair down and straight, and wore large shades to complement the ensemble.

Everything that’s vintage feels new again. Case in point: sheer dresses, combat boots buckets, and even giant claw clips are back. Perhaps you have snapped up most of these trendy items from Y2K and 90s revival. That also explains why camo pants for women in bright hues are seemingly ubiquitous nowadays. If you want to rock the style, we have you covered.

Ways to Style Bright Camo Pants

– Try Out Faux Leather

You might be worried that bright camo pants may be too flashy for your taste. If that is the case, try out camo pants in sleek and stylish faux leather. The smooth material will infuse a ton of feminine vibe into the already sexy pants.

If you go with camo cargo pants, you will appreciate how the sleek pleather removes the boyish silhouette from the pants, especially if you try these camo cargo pants in bright green, hot pink or mellow yellow. Incorporate a puff-sleeve blouse into the outfit to combine an edgier look with lots of feminine touch.

– Add a Splash of Color with Tie-Die

If you really want to make sure your camo pants outfit is peak 2022 (without a micro mini, of course), all you have to do is add a tie-dye accent. Show off your sartorial skills by pairing the pants with a tie-dye handbag, top, scarf, or even face mask – the entire ensemble will work like a charm.

The good news is that tie-dye has proven to be one of the trendiest patterns and will help take your camo pants outfit to the next level. And you don’t have to try too hard: team camo pants with a tie-dye tee for an off-duty and chic outfit that is easy to put together and ready for anything. A nice pair of black low-top sneakers or leather loafers will spice things up.

– Add an Unexpected Detail to Switch Things Up

If you’re treating your camo pants as you’d any other bottoms, you will get the optimal sartorial quality out of them. So don’t be afraid to add something that will make your pants stand out. If you go with a bright hue, keep the rest of your ensemble simple (a pair of heels and a white tee will do) so that the camo pants do all the heavy lifting.

It doesn’t have to be something outrageously unexpected, though. It could be an extra pocket, drawstring waist, or different colors on the trousers. The end game is to bring something unique and tastefully unexpected.

– Go the Camo Cargo Way

Armed with pockets galore, the utilitarian yet stylish cargo pants are a match made in heaven with a camo pattern. Today’s cargo pieces have been refreshed and tweaked to make them modern and chic enough to wear for most occasions, from running errands to going into the office.

Camo cargo pants can be slim-fitted, wide-legged, or feature a tapered cut. For fabrics, you can go with denim, faux leather, or a blend of oh-so-comfortable cotton and a synthetic. No matter the style or fabric, these camo pants can be dressed down or up, depending on your preference and occasion.

For example, you can wear a bright-colored crew-neck t-shirt and camo cargo pants for a style that looks good for any casual occasion. Take this ensemble in a glitzier direction by wearing a pair of leather pumps or ballerinas.

Pair your camo cargo pants with a white dress shirt for an even simpler outfit that’s well-put-together for most occasions. Finish off this look with more elegant footwear, perhaps a pair of swish-looking suede loafers.

– Make a Statement with Camo Sweats

Let’s face it; the pandemic has taught us a thing or two about the power of sweats. You may have rocked these babies a lot of the time. But don’t hang them up yet, and instead of wearing your old, shabby pair from your college days, choose a more modern and trendier silhouette that’ll make running errands or lazing around the house more fashionable.

Camo sweats go perfectly well with your awesome sneakers. Take your camo theme to the next level with a baseball cap, and no one will suspect you’re rocking sweats on the streets.

Wrapping up…

Are you looking to channel your inner Kardashian? If you want to go incognito with camo, these styles will help you achieve the perfect balance between style and practicality. On a slim fit, tapered cut, or baggy silhouette, camo pants look and feel oh-so-good without too much effort.

Mental Health Care in Rural Illinois: Bringing Hope to Counties in Need

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Having access to mental health care can be challenging, especially if you’re living in an area with very few mental health specialists. This can be especially troubling in rural areas, which already have issues attracting both medical and non-medical professionals because of the lower wages and higher cost of living compared to larger cities. However, lawmakers in Illinois have taken action by passing legislation that addresses the shortage of mental health practitioners in rural areas, and makes it easier for psychiatrists and other mental health professionals to renew licenses and practices. 

Lack of accessibility in Rural Communities

Although more people across America are receiving mental health care, there are still millions of Americans who do not receive treatment. According to the National Alliance on Mental Illness, more than 90% of the nation’s licensed therapists practice in urban areas, and approximately 60% of all rural counties lack even one practicing mental health specialist. 2021 data from Mental Health America suggests 57% of adults with a mental illness receive no treatment, and that over 26 million individuals experiencing a mental illness are going untreated. Lack of access is one major reason why. It can be extremely difficult for those living in rural areas or communities without much nearby support.

In addition, unemployment and lack of insurance affect rural areas at a higher rate which makes it hard for people seeking treatment unable to afford the care they need. Unfortunately, rural Americans experience higher depression and suicide rates, which make access to high-quality mental health care all the more important. 

A report issued by an Illinois task force on behavioral health identified Illinois has a 480-to-1 ratio of population to mental health professionals in rural communities. In addition, this data recorded:

  • 93.7% of rural hospitals are in designated mental health shortage areas
  • 81 out of 102 Illinois counties have no child and adolescent psychiatrists

But all hope is not lost as lawmakers have taken note and passed legislation in May 2022 to address the mental health shortage and increase access to high-quality mental health care. Geode Health in Westmont is one such mental health practice that is reaching out to residents in rural areas to let them know that licensed professionals are available to help.

What the new law provides

The new law, which was passed by bipartisan members of both chambers, could help alleviate shortages. The law provides financial relief to health care professionals who work and practice in rural areas around Illinois. It expands the eligibility for student loan repayment assistance, as well as expands the places where professionals who received financial aid can work, including privately-owned rural health clinics and hospitals that accept Medicare and Medicaid. This is a strong step towards improving access for those who need mental health care. More and more mental health services are expanding, like Geode Health, which will soon serve the greater Chicagoland area, and help alleviate the health care professional shortages.

Why this matters

The prevalence of mental illness is significantly higher for people living in rural areas and small towns compared with those living in cities and metropolitan suburbs. More specifically, certain conditions like depression and alcoholism are more prevalent in rural populations. The current economic environment also leads to a greater risk of depression and anxiety among those living in rural communities. Before this legislation passed, many states have been forced to cut mental health funding over time due to financial constraints. It’s important to understand how these factors affect our nation’s most vulnerable populations so that we can bring about positive change.

This new law is a bold way to bring mental health care to rural counties in need. Mental health care is often overlooked and underfunded—but it’s just as vital as any other kind of medical treatment. And while many people are aware of mental illness, there are still stigmas attached to it that prevent people from seeking help. At Geode Health, we want to educate the communities in which we serve to overcome these stigmas and provide adequate resources for those who need them most.

Sources:

https://www.sj-r.com/story/news/politics/state/2022/06/10/illinois-law-aims-give-rural-health-care-providers-financial-aid/7570112001/

https://namiillinois.org/a-call-for-better-mental-health-care-in-rural-illinois/

https://www.illinois.gov/news/press-release.25035.html

https://www.psychiatryadvisor.com/home/practice-management/health-disparities-in-rural-america-current-challenges-and-future-solutions/3/

https://mhanational.org/issues/2021/mental-health-america-access-care-data

A Beginner’s Guide to Technical SEO Audits

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Imagine tiny crawling bots moving from page to page, website to website, checking, understanding, and indexing information. That’s how Google and other search engines find the answers to users’ questions. It is also basically how Google finds your website.

However, this basic idea is not as easy as it looks. You need to optimize your website to help Google do its work. Using SEO tactics can help you with website optimization, but you must begin with a technical SEO audit before anything else.

What Is a Technical SEO Audit?

Digital Authority Partners said websites need a technical SEO audit to check all their technical aspects and ensure that it is following SEO best practices. The technical parts of a website refer to all factors that Google and other search engines use for indexing and ranking.

What Does Technical SEO Audit Do?

A technical SEO audit ensures your website’s technical aspects are updated and relevant. An updated site is optimized for search. Thus, you won’t miss out on valuable online traffic. Here are more reasons to begin a technical SEO audit. 

  • Check if the content is visible.

An audit finds out if your website is visible to your target audience and search engine crawlers. It’s checking the different parts of your website, including your homepage, product pages, landing pages, and category pages.

Audit checks for unrenderable links, web content, and navigation bar components. If these elements are problematic, bots won’t see them also. An audit also examines if the cached version of your website has missing content elements or if there is incorrect page rendering. These elements affect how bots find and index your pages for easy retrieval.

  • Look into canonicalization

If there are many versions of a web page, Google will choose one to index. The URL that Google selects will be canonical, and this is what the search engine will show when a related keyword is searched.

The canonicalization process is triggered by signals like canonical tags, duplicate pages, redirects, internal links, and sitemap URLs. Canonicalizing, pages into a master version helps search engines recognize that these URLs are not duplicates.

You can improve indexing and allow search engines to understand your website better by canonicalizing pages. Canonicalization is therefore crucial in a technical SEO audit.

  • Consider Manual Actions

You can find Manual Actions from Security & Manual Actions on the left navigation panel of the Search Console. Manual Actions on a page or site mean that a Google human reviewer has found that your website violates the Webmaster Quality Guidelines and has imposed a penalty against your website.

You may not know if your website is underperforming or has violated Google’s quality guidelines. So check Manual Actions reports. Such reports often cover illegal attempts to exploit Google’s search index. These reports may also be due to black-hat optimization strategies like keyword stuffing.

If you think a Manual Actions report was an error, you can always request a review. A request can take a few days to complete, but you can override a Manual Action if proven erroneous. 

  • Check the site’s mobile-friendliness

A technical SEO audit examines your website’s performance on mobile. A well-designed version of your website on mobile is crucial for long-term relevance.

A website that is “mobile-friendly” covers a variety of factors, but one way to quickly find this out is to use the Google Mobile-Friendly Test tool. You may also check your website on a smartphone to determine its loading time, clickable components, full webpage viewing, etc.

  • Check Sitemap Visibility

Use sitemaps for quick SEO indexing. Your sitemap provides information about your web pages and web files and the relationship between these components. It lists your pages more efficiently so that Google can easily crawl and index your content.

An outdated site map can negatively affect your rankings, so always make sure your sitemaps are regularly or automatically updated with no redirects, non-canonical URLs, and 404s.

  • Consider Your Schema Markup

An audit checks for any structured data and ensures these are working perfectly. Structured data is also known as schema. It improves how your website appears on SERPs and can help boost your click-through rate.

You can use Google’s Structured Data Testing Tool to check schema markup and make it work for you. This tool will determine any issues that can affect schema use in SERPs. You may also check schema markup on Search Console’s Enhancements by including “Unparsable structured data” in your reports. Negative reports mean that your schema is working and there are no issues.

Why Perform a Technical SEO Audit?

Whether you’re hiring an SEO agency or you want to examine your website performance, a technical SEO audit puts you on the right track. An audit will reveal your website’s weak and strong technical points allowing you to formulate the best strategy in the future. Here are more benefits of a technical SEO audit.

  • Easy Indexing: Technical SEO audits improve how Google and other search engines index your site for easy retrieval during a search.
  • Diagnose SEO Concerns: Audits determine issues affecting how your site is optimized for search. You should deal with any problems at once.
  • Improves Your Ranking on SERPs: With an optimized website, you can guarantee higher rankings on the search and improved visibility for your business, products, services, and brand. To check the ranking of your website in search engines, you can use the Rank tracker tool by Sitechecker. One of the advantages of this tool is the constant monitoring of SERP positions.
  • Improves Website Organization: An audit gives you a clear idea about your website performance and organizes data to benefit your audience and customers.

Final Words

As much as possible, conduct regular technical SEO audits to update your website’s performance. With an optimized website, you’re helping search engines find you online and your customers to find your business, services, and products. When prioritizing technical SEO, you can promote your brand with better visibility on search engine results pages. 

 

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Amazon AWS Now Offers Private 5G Networks – Build Your Own Private Mobile Network

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I predicted here that Amazon will unveil broadband services. Now, it is here: ‘Amazon’s cash-cow cloud division AWS has launched a new service designed to help companies deploy their own private 5G networks — eventually, at least. AWS first announced AWS Private 5G in early preview late last year, but it’s now officially available to AWS customers starting in its U.S. East (Ohio), U.S. East (N. Virginia), and U.S. West (Oregon) regions, with plans to roll it out internationally “in the near future.”’

Simply, you can get your broadband services from Amazon even as you are getting your hosting and other services.

Today I would like to introduce you to AWS Private 5G, the modern, corporate version of that very powerful box of hardware and software. This cool new service lets you design and deploy your own private mobile network in a matter of days. It is easy to install, operate, and scale, and does not require any specialized expertise. You can use the network to communicate with the sensors & actuators in your smart factory, or to provide better connectivity for handheld devices, scanners, and tablets for process automation.

The private mobile network makes use of CBRS spectrum. It supports 4G LTE (Long Term Evolution) today, and will support 5G in the future, both of which give you a consistent, predictable level of throughput with ultra low latency. You get long range coverage, indoors and out, and fine-grained access control.

AWS Private 5G runs on AWS-managed infrastructure. It is self-service and API-driven, and can scale with respect to geographic coverage, device count, and overall throughput. It also works nicely with other parts of AWS, and lets you use AWS Identity and Access Management (IAM) to control access to both devices and applications.

Amazon has been putting satellites in space. As I noted in the past, its grand plan would be to link the servers in AWS with those satellites so that customers can have their own private 5G services. This will be huge for companies with many locations; you can link all via AWS without calling external providers.