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Beyond American Dollar, What China Wants

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Guns, swords and human braveries ruled the world for centuries. The old world was lead by weapons and the most powerful nations were the ones with the most sophisticated military army. But in our time, that is changing. Yes, arsenals matter, but for the relative peace of the modern world, what rules the world is the economics.

 

Irrespective of your warheads, if you do not have the economic power and leverage, many will seldom care. The world has an attraction and that is economic prosperity. Have all the nuclear weapons and your citizens are poor, the world will take note, but few will envy you. In the same vein, I do not think the nuclear strengths of Pakistan and North Korea have made investment managers and world leaders to treat them with respects.

 

But think of China; the undisputed leader of the new age. Hate them, love them, the Chinese are doing great. They have unrivalled strength, efficiency and vision to have transformed their nation and accomplished what took many nations centuries in about three decades. Yes, in three decades, a new nation was born, different economically from the old one.

 

When you notice that in the last ten centuries, China has dominated the world in at least six of them, you will agree that the Chinese are indeed a special breed. They have tenacity and power to overcome adversities and succeed. They have reached the top of the mountains and faded before. Now, they are rising with strong unmatched economic pragmatism and brutality. You better watch; the Chinese are coming. From Africa to Latin America, they are buying the world.

 

That brings up the question? How long will the US dollar matter as the universal currency? How long will the Chinese continue to live under the influence of the dollar, over yuan? How long will China and Russia continue to allow their assets to be calibrated by the dollar?

 

To answer these questions, let us briefly discuss what has happened over the years. From US multinational firms to congress, there is this case that the Chinese have used their currency to trade to undue advantage. There is a major case that the Chinese have manipulated their currencies. And some think that without this activity that China may not be recording feats over feats in the international arena.

 

It has surpassed Germany as the world’s largest exporter. It builds foreign reserves across the globe as if cash is ocean sand. The political leaders are getting bolder, daily, and challenging the global old order.  How? Paul Krugman said in the New York Times that Chinese weak yuan is costing America 1.4m jobs. He along with other economists wants Chinese goods to be surcharged with tariffs in order to force China to strengthen their currency. Why not? America is in liquidity trap and only China with its massive reserve can help.

 

One needs to remember that China has about $2.4 trillion foreign exchange reserves; about 70% of this in dollars. How can you take a fight with someone that have such a huge influence on one currency? Mr. Wen Jiabao, the prime minister of China has maintained that his currency is stable and not undervalued. It is very complex; but who cares what the politicians say today. They can change positions the next day (if the pressure piles). But in my own perspectives, China can revalue the currency and nothing will change in the long term.

 

Richard Nixon engineered a similar surcharge policy over US trade partners and won the 1972 election. Obama may do the same, but the results may be different now since many U.S firms have presence in Chinese markets. If not cautiously implemented, it could create problems for businesses.

 

Personally, I think that within the next two decades, if, I repeat if, China continues its expansion and growth, it might begin to plan to do away with dollar on pegging its yuan. It will find allies from Africa to Latin America. The way it has bought into Africa, it can influence many of the governments.

 

In a flight three years ago from Owerri (eastern Nigeria) to Lagos, 50% of the local flight was occupied by Chinese. I was in Kano (northern Nigeria) last year; the number of Chinese I met at the airport was surprising. In a trip to Kenya, I noticed they were everywhere. In a shop in Ethiopia, I noticed that the sales ladies wished they could speak mandarin.

 

Simply, China will find allies to have a currency where they will peg their currencies, instead of the dollar. And I think Russia will support them. Brazil will support them. Turkey will support them. They already own many African nations. And their economic strengths will dwarf any politics of intimation.

 

I have one contribution to make here. I love the dollar, but America must note that what made the dollar a global currency is not the color or the name. It is the nation behind it. After all, these are all papers. If the nation continues to pile debts and disinvest in Africa and allow China to take charge, very soon, a new global currency will evolve. And dollar will make way for it. I predict that the name of that currency will be ‘union’ after the United Nations.

 

I see that this century is Chinese and as they have ruled more than half of the last ten, this belongs to them. It is a reality, learn how to do business with the Chinese because they have a destiny, even currency ‘war’ cannot stop. Yes, Timothy Geithner, American treasury secretary will do his best and bash China; unfortunately, what made the dollar powerful were not the words of his past counterparts. Rather, the ingenuity and innovation of this amazing nation. The strength of the dollar is a function of the health of the U.S economy. If that is not sustained, it will make way for union.

Internet Era of Customer Kingship – Why Customers Rule The Web

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A few decades ago, firms ruled supreme in getting the best profit margins out of their customers. It was an era of optimizing for the maximum possible profit. Market was very opaque because information was very expensive and untimely. Customers could not track price changes in real time. Even when they get the comparative prices, the distance to the other shop was a huge barrier. So in most cases, customers would knowingly pay high prices because of the need to save time.

 

This was the era when airlines maximized prices on tickets. When you leave your house to a travel agent, you have made up your mind to come back with a paper ticket. The travel agent was serving the airlines and the higher you pay, the better is his business. Though he may offer some choices among the competing airlines, there was no major price pressure on him since at the end you would be forced to buy from him. Why? You may need to drive another twenty minutes for another travel agent. Under this model where you either buy from the airline offices or travel agents, your choices are very narrow and the airlines were in control.

 

Then came the Internet era; from Priceline to Expedia, the customer for the first time had the power to make decisions based on price without even leaving the house. Go online; describe the trip and airline choices will roll down; usually, the cheapest one comes first. This market is a commodity business, especially for an average traveler. Who cares the airline you flew from Boston to Baltimore? Without that brand loyalty, the cheapest ticket always wins.

 

The travel agents have lost the power to control the price. The airlines suddenly must compete on price resulting to lower profit margins. There was price-war and it was very combative in the industry. Personally, I still think that the greatest competitor to airlines is the Internet. Without the Internet that destroyed the pricing model, they would still be doing much better compared to how they are doing today. At least, the Internet allowed the low-cost carriers to have direct access to customers. The Internet was the most important factor that enabled these low-cost carriers to get into the industry. It provided a platform through which they connected to customers directly and competed on price effectively.

 

As we celebrate the 25 years of.com, we will continue to see major transformations and disruptions arising from the Internet. Bookstores are going to become history in the next few years. The model of buying books and setting price for the local community is dead. The local community is no more ‘local’; they can buy from any part of the world. The local bookstore is competing with shops in China, India, Canada, etc because Amazon and eBay have provided platforms on the web that make such possible.

 

As we celebrate the 25 years of.com, we hail it for making customers indeed the Kings.

 

Happy Silver Jubilee.com!

[News Flash] Fasmicro Partners with South African RLabs – The Creator of Jamiix

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Right in Silicon Valley, California, after a MeetUp, the founder of Rlabs, Marlon Parker,  and Fasmicro Founder through the bits and bytes network concluded a partnership for Jamiix to arrive Nigeria. Both have met in TEDxAmsterdam last year and this discussion has taken more than six months.  It was 3 minutes to midnight, on Sunday, when the deal was concluded.

 

JamiiX has looked set to be the next Ushahidi to emerge from Africa. While Ushahidi uses social media and mobile communications to collect information from people at events, JamiiX uses the channels to information.

 

The World Health Organisation deployed JamiiX in Indonesia to aid communications after natural disasters.  It is a messaging management system, developed to more effectively manage multiple mobile chat and mobile social networks streams. It is engineered to allow  multiple counsellors to have 300 IM conversations in one hour, massively increasing their ability to assist those who need help.

 

Jamiix is already nominated for a Bees Award and the recipient of funding from the Vodacom Foundation, JamiiX provides an interesting opportunity for other support organisations around the world.

 

Fasmicro becomes the official representative of Rlabs/Jamiix in Nigeria through this partnership. We look for a deeper relationship to use this tool and our technology to serve humanity and bring practical positive changes to the lives of Nigerian citizens. Fasmicro will be putting information on the website in this regard.If you need to use Jamiix to organize your event and program, we are ready! Call Fasmicro offices in Nigeria.

 

Fasmicro has evolved as one of the most innovative embedded systems, Apps and software firms in Nigeria, giving Africa its first Android App Store in addition to creating other fascinating technologies. Fasmicro Locker is deployed in copyrighted digital assets to prevent digital theft while the Fasmicro Leaser ensures that any digital asset becomes worthless after the lease date, unless renewed. We have become a company of choice for academic institutions and religious institutions that want to preserve their digital assets. It is moving aggressively into mobility and helping to reshape the mobility geography of Nigeria.

 

Reconstructed Living Lab (RLabs) is a global movement and registered Social Enterprise that provides innovative solutions to address various complex problems. It creates an environment where people are empowered to make a difference in the lives of others. The RLabs “main hub” is in Athlone, Cape Town but have activity in the United Kingdom, Europe, Asia and Central Africa with a goal of reaching all continents by 2012.

Android with App Inventor

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Google App Inventor is an application provided by Google that allows anyone to create software applications for the Android OS. It uses a graphical interface, very similar to Scratch and the StarLogo TNG user interface, that allows users to drag-and-drop visual objects to create an application that can run on the Android system, which runs on many mobile devices.

 

Course Outline

Overview

  • What is App Inventor?
  • What you can do with App Inventor

Setup

  • Preparing your System
  • Installing the tools
  • Hello, Android

Components

  • Basic components
  • Media components
  • Animation components
  • Social components
  • Sensor components
  • Screen Arrangement components
  • LEGO® MINDSTORMS® components
  • Other components

Blocks

  • Definition blocks
  • Text blocks
  • List blocks
  • Math blocks
  • Logic blocks
  • Control blocks
  • Color blocks

Concepts

  • Using the Activity Starter
  • Creating a Custom TinyWebDB Service
  • Live Development, Testing, and Debugging
  • Displaying a List
  • Using the Location Sensor
  • Specifying Sizes of Components
  • Accessing Images and Sounds

Labs 1- 5

 

For more, visit Fasmicro Android Division, Owerri, Nigeria

Beyond Customer Need and Expectation, Perception is King of Market

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We are used to hear organizations talk about meeting the needs of their customers. Need and want are major concepts in elementary economics. It could be confusing initially, but for good students, they always master the differences. While deficiency of need could cause severe negative outcome, want is not that critical. Nonetheless, there exist subjectivities in classifying individual or personal needs and wants; a topic for another day.

So, from high school to business school, we are taught that understanding your customers’ needs is very critical in surviving as a business concern. Based on this, many inexperienced marketing directors develop models and strategies upon which their organizations align their products and services for the market. They anchor their organic growth and survivability solely on meeting those needs in the market.

Unfortunately, meeting the customer needs is not enough. You must exceed the needs if you want to remain relevant in the market. The 21st century is not a century of market needs; it is one that requires more than meeting needs. Why? Technology disrupts the habits of the customer so fast that if you focus on needs, you will never be an industry leader. For early adopting customers, it would be very difficult to keep them loyal by just meeting their needs. They want more from you.

They want you to understand what their expectations are. Expectation here has to do with meeting their present need and understanding that they need more than what you are giving them. It could be like a customer who wants to heat his house. He lives green, but he heats his house with dirty coal. It makes him very unhappy that he preaches green lifestyle but cannot power the house with green technology. His income cannot support investment in solar panels.

He was expecting the utility firm to provide something greener than coal. His needs are met; yet, he expected more than that. Agile firms will go to serve that expectation and win the customer. It is being conscious that even though the needs are met, we know customers expect more from us. When firms work hard to meet customer expectations, they become innovative in the process.

While expectation can help you stay in the game, what firms really need to do is to meet the perception of customers. Perception is the king of all marketing. Unfortunately, few firms get to that level. Excellent innovative technology is required to play at this level. It is risky because if you get it wrong, you can harm your organization. Perception is providing to customers what they never expected or imagined they needed. But the day they see the product (or rarely service), they will embrace it en mass.

For all the modern firms, Apple is among the few that play at this level. Apple provides products that exceed expectation; yet, customers never actually asked for them. They just arrived and we all embraced them. It is beyond expectation because you never thought about their possibilities or existence. It was more than need because you knew nothing about the constructs of those products. But the day you see them on TV, you will go for them. Apple’s iPod is a good example.

Before it came, very few people, excluding Steve Jobs and company imagined that such could be accommodated in this planet. When iPhone prototype was shown to Verizon, they rejected it because (I suspect) they lacked the capacity of understanding customer perfection. There was nothing to benchmark iPhone because there was none like it. Products that fit this category do not need focus groups during development because those insights make no sense. Unless the product is ready, many customers cannot imagine it. It is an abstractive product that becomes real when you see a completed version.

The interesting thing is that all products that succeed at the level of perception are usually disruptive in their sector or industry. Google search cannot be considered to fall in the category of perception because many people already craved for better search because neither Microsoft nor Yahoo was offering a good one. So a product could be disruptive and yet not a percepting product. However, all percepting products are disruptive.

Succeeding in markets today will require understanding what the customer perceptions are. While meeting their expectations is a good business model, the risk to that is that one technology can immediately shift their expectations. If you have a fast device today, they will expect a faster one in six months; it is a cycle of marginal innovation. However, if one creates a percepting device that works, your business will be in trouble. Ask the film camera industry; they were meeting the expectations of film photography, until the day digital camera arrived and they lost more than 90% of their customers. So, make meeting your customer perception the lifeblood of your organization strategy.

In a research during my business school, I discovered that the most profitable customers are those whose perceptions are met. They become more loyal and you can have great margins while serving them. This research was done in Lagos (Nigeria). I developed a three-segment pseudo pyramid where Need is at the bottom, Expectation at center and Perception at the top. The percepting customers are the most sophisticated to service. If you can nurture and keep them, you become the king of your market. They are willing agents that enable disruption in market composition and are innovation-tasty early adopters.