What is your business strategy? No matter what it is, it must give you the most optimized way, to combine and recombine factors of production, to deliver products and services to customers, to fix their frictions, at the least possible cost, while in return, enabling you to capture rewards, as revenues and more, from those customers. You got business objectives, your strategy must provide the course of action or decision mechanisms to actualize them.
Do them right, the total efforts, financially quantified, of all the factors of production will be less than what the customers have paid you for those products and services; the delta is your “profit”.
So, there is an optimization for that delta: maximize what the customers can pay or/and reduce the total cost of those factors of production, ceteris paribus.
How has 2020 changed your strategy – and your outlook in Nigeria, Africa? I have a video below.
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MINI
Tekedia Mini-MBA. And WhatsApp School
US$170 or N120,000 naira
MINF
Annual Package: 3 consecutive MINI, and 2 optional capstones.
$340 or N180,000
MINR
(optional) Homework review; faculty will review your homework with feedback.
$30 or N10,000
CAPS
(optional) Tekedia capstone is a research paper, analogous to final college project.
In 2021, I challenge you to live your life. We are all different and unique. Be inspired and be challenged by others, but do not fit their lives into yours. Until you take charge of yourself, life would be a rolling rock. He is now a CEO, a bank manager, a professor, a sports legend, etc; but here I am.!
Those should inspire, but yet, should not matter. What should matter is your VISION for yourself. Create one . Quantify it. Measure It. Get Excited about it – and bring it to pass.
To create that Vision, we have introduced a new course –Human Productivity Innovation – in Tekedia Mini-MBA. Dotun Moses Jegede, PhD, FIODN, RODP , a Senior Partner of Dee Bee Consulting and a pastor in Deeper Life will teach the course. His course provides a framework to help members innovate on their careers, and thrive.
Let us return to business and look at how the Inversibility Construct applies to President Trump who loses his most prized possession in politics. Yes, without Twitter, he would not have been a president. I make that point as old century media powers would have filtered him out. The media moguls were the gatekeepers; they decided what the world consumed. There is a lesson on that dynamics within the digital business ofaggregation construct.
For the Inversibility Construct, you need to turn a typical frustration in the meatspace into strength in the digital space. That means, you need to INVERSE the experiences of people, so that what annoys them in the physical becomes strength in the digital space. I provide some examples:
People hate crowded shopping malls; make people to like crowded shopping malls via your products (Amazon, Konga)
People hate crowded classrooms; make a classroom where everyone is happy when it is crowded (Udacity, Facyber)
People hate crowded bank halls; make products where everyone enjoys the service when the bank hall is crowded (Paypal, Paystack)
People hate crowded motor parks with passenger hailers; make a hailer which people like because it is crowding many people together (Uber. Little Cab)
Yes, Vanguard, New York Times, and Punch were in charge of the news to break, and the elements in the political world to champion. Because they were the gatekeepers, they controlled and influenced demand (the readers). Then, it was “Blessed is he who is a friend to a media publisher!”
Being published in the Guardian Nigeria newspapers was a career turning point for most people 40 years ago. Simply, the supply of newspaper space was extremely limited, and only few articles made it past the editors.
But today, in the digital era, supply is unbounded and constrained, shifting the power from New York Times, Punch and Washington Post to companies like Twitter, Facebook and LinkedIn. These entities are the gatekeepers now. They control and influence demand and magically become exceedingly powerful. The problem of today is no more supply of contents, but aggregating the amalgam of contents which come out daily. So, the world congregates in ecosystems where those contents are aggregated, pushing power from suppliers to those who control demand.
If the New York Times drops Trump’s subscription (if he has one), the world would not blink. But with Twitter pulling the account, it is a big deal. Without Twitter and Facebook, Trump goes into a political existential threat because he cannot influence demand (his base) and without the base, he loses influence. The power is not just in his written words or the spoken words. Rather, on the platform where they were put. He can build a website but would that site give him 87 million followers? That is the issue.
That is why social media platforms are extremely powerful – and why companies must pay attention to them: they can make you and they can destroy you. The deceleration and acceleration are asymmetric: take more than a decade to build 50,000 followers; lose all those customers in one day. In Trump’s world, 87 million people; today, he has zero! Here, we see the new order in the powers of the future.
Invent, innovate and drive organizational transformation, performance, and growth. Capture emerging opportunities in changing markets while optimizing innovation and profitability. Digitally evolve your business or functional area, turning digital disruption into a competitive capability and advantage. Master the concepts of building category-king companies, and thrive, in any business sector.
Registration for the 4th edition of Tekedia Mini-MBA (Feb 8 – May 3, 2021) has started. Tekedia Mini-MBA is an innovation management 12-week program, optimized for business execution and growth, with digital operational overlay. It runs 100% online. The theme is Innovation, Growth & Digital Execution – Techniques for Building Category-King Companies. All contents are self-paced, recorded and archived which means participants do not have to be at any scheduled time to consume contents.
More so, it is a sector- and firm-agnostic program comprising videos, flash cases, challenge assignments, labs, written materials, webinars, etc by a global faculty coordinated by Prof Ndubuisi Ekekwe. When we finish, we will issue a certificate from the Tekedia Institute, Boston USA.
Full curriculum is here; it costs $140 or N50,000 naira. Register via any of our payment options (bank transfer, Flutterwave, Paypal, Bitcoin, etc)
More reasons to join us and sponsor your staff:
For corporate members, our Lead Faculty, Prof Ndubuisi Ekekwe, will host 3 private sessions. These slots could be used in company events, boards, staff meetings, etc.
We have more than 90 Faculty members from great institutions like Shell, Flutterwave, MTN, KPMG, MIT, Access Bank, Afreximbank, Schlumberger, etc.
Professionals from more than 30 countries including Singapore, US, Canada, India, and Nigeria attended our last edition, enriching our community.
Besides our self-paced programs, we run thrice weekly live sessions, making our Faculty and invited guests available for members to ask questions.
We have a growing library of business case studies on companies. Also, our books including the highly popular “The Dangote System: Techniques for Building Conglomerates”are available FREE to our members.
Session Labs on Blockchain, Decentralized Finance, Cryptocurrency, Work from Home Admin, etc
We have bulk discounts for institutions registering many team members; please email. Happy New Year and a great profitable 2021.
Good People, let us discuss and debate with civility. Make your points and do not attack people. Those who are saying that Twitter ought NOT to have banned President Trump while he is a president have the rights to their opinions. The same applies to those who think otherwise. But calling names should stop please. Trump was the only person who made me vote for the first time in America; I campaigned and voted against him BIG time. He is a poor leader. Yet, banning him on Twitter while a President is not about Trump but about his office. I think that is WRONG. He is the Commander-in-Chief as we write, and he commands the land, air, sea, space, and bytes.
See what Twitter is doing to the @Potus handle. Since they cannot ban Potus which belongs to the American people, they are deleting his tweets. Is that not what we have proposed to Twitter? Embargo his tweets for 60 seconds and filter as necessary. We do that in Tekedia Forum; New York Times does it, and it is a common protocol.
Please you do not need to agree with those who think that Trump should not be banned, at least, while he is the big boss in the land. But respect that perspective. The other argument applies. I want people to keep coming to this digital square; let us not use hard words. Make your point and do not attack please.
